Another year, another Pride, and another American Apparel t-shirt to prove it all happened.
The Los Angeles-based clothing line has announced the continuation of their ongoing yearly partnership with GLAAD with a newly designed t-shirt whose proceeds will benefit GLAAD’s fight for equality.
In the past, GLAAD has collaborated with American Apparel to design the iconic “Legalize Gay” t-shirt and the simple yet powerful plain white tee sporting a giant pink triangle. This year, American Apparel marks a historic first with a Pride-themed tee inclusive for both the bisexual and transgender communities. The new t-shirt will read “Lesbian, Gay, Bisexual, Transgender, Pride.”
American Apparel has gone a step further with their commitment to full inclusion by using a transgender model and same-sex couples in the upcoming ad campaign. Last year, Isis King made history by being the first transgender model in an AA ad campaign.
“We are thrilled to be renewing our partnership with GLAAD again this year,” said Dov Charney, founder and CEO of American Apparel. “LGBT Pride is something we care deeply about, and American Apparel is committed to this issue for the long haul. We hope everyone comes out and joins us at march near them.”
“By creating this transgender-inclusive t-shirt and tank, American Apparel is showing that they are not only trendsetters in fashion, but also trailblazers for equality for all LGBT people,” said GLAAD National Spokesperson Wilson Cruz. “Additionally, the company’s statement of ‘Lesbian, Gay, Bisexual, and Transgender Pride’ will show millions of people that not only is being an LGBT individual ok, but it is something to be proud of and celebrated.”