D&G Hire McConaughey

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Matthew McConaughey takes the starring role in this new Dolce & Gabanna cologne commercial, fresh territory for the formerly crunchy movie star.

Our sibling Mollygood raises an interesting point about this business arrangement: why did McConaughey – who once claimed not to wear deodorant, let alone colonge – agree to do a festish-esque advert?

Perhaps it’s forthcoming offspring. Or, as MG suggests, the inevitable moral decline that comes with fame. We hope the former…

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