The Motocorsa motorcycle dealership in Portland, Oregon wins.
They shot a series of typical promotional photos for the Ducati Panigale 1199 motorcycle, except for one major difference. Take a guess what it is.
In an industry where voluptuous bosoms and stilettos have become as integral to advertising as the product itself, Motocorsa does an excellent job of reminding us how numb we’ve become to the idea that “sex sells,” and how one-sided the equation is.
These guys definitely have our heads turning though.