New York-based fag rag Genre‘s trying to boost its national presence with a commercial currently running on gay cable network Logo. And, well, let’s just say they don’t stray very far from their vapid path, but that’s exactly why we love them…
Genre Seeks Readers Via TV
New York-based fag rag Genre‘s trying to boost its national presence with a commercial currently running on gay cable network Logo. And, well, let’s just say they don’t stray very far from their vapid path, but that’s exactly why we love them…
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Woof
I love it that they hit all the sterotypes.
l
They weren’t exactly spooning like they meant it. Maybe the magazine needs to do a piece on proper spooning technique…?
hellskitchenguy
Pretty hot. Got me interested.
hells kitchen guy
^^^ Huh? My own stalker again. How chic!
Trenton
Gag me with a barbell…They lost me at “you’ve got”, but the crappy music was really the icing on that urinal cake.
Scooter Bangs
Wow, i wanna be gay like them! It must be like winning the homo lottery. Look-a-like boyfriend, huge, anonymous apartment, racks of the same outfit, even music that it repetitive and completely without character. I like the Homo-bots. Does having my personality sapped out through my anus come with the subscription? It’s a heck of a lot better than the canvas travel bag I get every year with the New Yorker.
This might help sales among the gay-tarded if anyone actually watched Logo.
julian
That was painfully bad. I agree with Trenton, the crappy music was just…. WINCE.
boybutts
I think it is great that the magazine industry is seeing the value of TV. Great marriage.
tunescity
The commercial looks better and plays better with no sound. It is cool!!!!!
CHURCHILL-Y
I loved the commercial but I do agree that it needs to be played on other networks.
They shouldn’t limit themselves to just advertising on Logo.
Thumbelina Low
Doesn’t Genre own Logo who owns every other publication to ensure that Logo shows get good reivews? I assume the two guys in the video are brothers and represent the incestous relationship that goes on between all gay groups that are connected through the common thread of advertising bucks. While you may not know anyone who has ever seen Logo or can name one single program on the network, you will read about how successful these shows are in magazines owned by Logo.
DaveCity
Genre owns Logo? I think that Here is trying to buy OUT. Everyone will own everyone, soon. It takes media savvy to pull all these groups together. I’d rather be drinking.
michael
All of the sudden I feel like I need to re-evaluate my life. As I watched this commercial ( I will give it a B+) I thought to myself
“my partner & I have more going on than just these stereotypes”.
But I was wrong, we are just two vapid gay boys with a Minotti sofa and over 30 pairs of Prada shoes between us. I think we are going to go out this weekend and adopt a child. Does anybody know if someone is having a sale on them this weekend? Does Burberry make strollers? Oh, and we will need a really good Decorator to do Jr’s room. And should we get a Porche SUV or a Rover? God I am overwhelmed! Off to see my therapist (after my Pilates class of course).
Steeper
Michael you are a such a crack-up. At least these sorts of images are being shared with some mainstream folks. MTV is quite broad….
boy6221
“You’ve got a full life from the bedroom to the gym, your outfit to your boyfriend…” THIS AD IS TRULY AWFUL AND CRACKS ME UP!!
Peter
lol Genre doesn’t own Logo!
michael
I know that its great ads with gay themes get on TV. And they do sorta make me laugh at myself a bit, but couldn’t they maybe have added just one more dimension to their life? You know, like volunteering at an aids center or something that gives us a little more depth? Of course, we are fabulous, and we do know how to live the good life, so at least they got that part right! Well, off to look at paint swatches for Jr.’s room, cannot decide between going
with a 50’s cowboy modern theme or a Japanese comic book look.
Our little Jr. is going to have the most fabulous room ever!
shazzord
Great ad. Good job Genre!
Brandon
oh dear god that was horrible! roflmao
Brian Miller
Gosh, after watching that advertisement, I’m starting to wonder if I am even gay at all!