Does the American Family Association have an overinflated ego? It sounds that way.
The right wing non-profit called off its long-standing boycott against Ford Motors after striking what AFA leader Don Wildmon called "an agreement". The AFA toots its own horn, saying that Ford agreed to stop buying ads in gay rags, donating to pro-gay causes and the like. Ford, however, has a slightly different take.
From Ford Product Communications' Jim Cain"
The AFA has made its decision and is ready to move on. Our principles have not changed. We are committed to treating everyone fairly and with respect, including our dealers, customers and employees. Ford will continue to market its products widely to attract as many customers as possible and make charitable contributions to strengthen communities to the extent business conditions allow. Difficult business conditions in recent years have reduced our overall spending across the board.
Well, whatever, let the AFA think they done good so we don't have to think about Wildmon. He gives us the heebie jeebies.
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I'm shocked - shocked! - that Wildmon would claim success to get more money from his followers. Shocked!
I don't know, I wouldn't be so quick to claim that AFA is so far off the mark…the statement from Ford is FAR from being a strong reiteration of its support for the GLBT market in particular–it's a generic statement that includes a lot of hedging ("Difficult business conditions in recent years have reduced our overall spending across the board") that could cover a quiet retreat from advertising in GLBT publications and sponsoring events. Of course, I may just be paranoid…
OUT Magazine never has auto coverage, but they are mentioned as such a user friendly magazine. On any given night on the streets of the heavily lesbian Brooklyn neighborhood of Park Slope, the cars are parked bumper-to-bumper. A disproportionate number are Subarus–Foresters and Outbacks tagged with rainbow decals, pink triangles, and bumper stickers promoting choice, peace, and vegetarianism. A fair share of them are owned by Lesbians - the targeted reader of OUT & Advocate.
Subarus' popularity in New York's arts community has something to do with the sporty but substantial construction of the all-wheel-drive autos. It also has something to do with the fact that Lesbians like auto that make them feel like men. That feeling is as close as LPI can get to targeting men, it seems.
I wanted to read more of Ford's statement, not more of the nonsense AFA is spouting.
That guy's a Homo. He didn't get that round mouth eating square meals.