Are you ready to have yourself a Gaga Little Christmas?
The Lady’s been drafted by luxury retailer Barneys to bring every ounce of weird, merry whatever she can muster for the busiest sales quarter of the year, when the store opens “Gaga’s Workshop” this holiday season. She’ll design their famously outrageous Madison Avenue window displays and even create exclusive items to be sold in a pop-up store within the store. (Simon Doonan, store’s longtime creative director and the wizard behind many of its most famous window displays, was made “creative ambassador-at-large” in January.)
Barneys plans to donate 25% of the sales to a charity of Mother Monster’s choice.
No other details were made available, so the wattage level of this media blitz/cross-promotion is anyone’s guess. But it just goes to show it’s really true: They put up all the Lady Gaga earlier and earlier every year, even before Thanksgiving has come and gone…
Must we always be subjected to her as if she is the only young woman doing anything. There are great scholars her age in areas like science, math and social work. Let’s give them some air time. Googoogaga is predictable. She steps outside in some fashion garb and hairdo done up by some gay men over and over and over again. who cares?
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@ewe I’m so glad you’re not in marketing. I could just see it now! The Sexy Social Worker generating sales for Versace! The Maverick Mathematician for Macy’s (Palin, where are you?)! The Salacious Scientist for Saks. Give me a break. We are all going googoo for gaga and if you don’t like it, jump off the wagon into your black hole of drivel and frumpy winter sweaters. When did academia ever sell clothes?
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I’m wondering when she’s just going to start tattooing herself with corporate sponsorships.