PHOTOS: This summer, Parke and Ronen had a novel idea: let’s create a new swim collection and have people capture Instagram pics of themselves wearing it. Using the #prsummer13 from July 2 to Aug. 2, people were invited to participate in the contest. From roughly 100 submissions, Parke and Ronen found its winner. User @imtedletsparty took home the prize for his Vegas weekend gone wild. The contest may be over, but, we’d like to share some of our favorites.
First off, we’d like to give props to @milo_84 who took second. His floral board shorts sure make him happy. He’s serving Lucky Charms realness.
Chess, the next great live action role play phenomenon.
This guy has mad ups, but we’re guessing he didn’t wait for the count of three.
What Instagram contest would be complete without a crotch shot. Was he planning on winning?
Finally, this guy encapsulates what summer is truly about. Laying around in your hammock and loving life.
For an additional look at over 50+ submissions, head on over to The Underwear Expert.
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