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David Hauslaib
Editorial Director
David Hauslaib | Email

Andrew Belonsky
Editor
Andrew Belonsky | Email

Jossip
Publisher
Jossip Initiatives

— Mon, Nov 20, 2006 —
Where To Spend That Pretty Gay Dollar
(HRC's Special Holiday Message)

SRholiday.jpg
It's that time of the year again: the ol' sleigh bells are a-warmin' and your plastic's a sweatin'.

It's also time for the naughty or nice list of retailers, definitely our favorite holiday tradition. Much better than the gifts or food or potential holiday sex.

In celebration, Human Rights Campaign has released a press release announcing the release - wow! that some was release! - of the poetically entitled, "Corporate Equality Index". On the pages within, one finds a rundown of which stores like the homos how much. Then homos can come together to raise their fists and/or wallets in fury and/or jubilation.

And isn't that what all the holiday season's all about? Togetherness. (And shopping.)

We've pasted most of the aforementioned press release after the jump. It's a bit...dry. If you're not one for all the media-friendly details, head on over to the HRC Buyer's Guide for the abridged version. Our gift to you.

As Black Friday Approaches, Human Rights Campaign Releases Buying for Equality 2007

During busy holiday shopping season, new guide gives consumers tool for buying products from gay, lesbian, bisexual and transgender friendly companies

WASHINGTON – As the official beginning of the holiday shopping season is set to start, the Human Rights Campaign, the nation’s largest gay, lesbian, bisexual and transgender (GLBT) civil rights organization, has released a new guide listing hundreds of popular American brands ranked on their company’s GLBT inclusiveness. The publication, “Buying for Equality”, breaks products into easily distinguishable purchasing categories. Companies and their products are compared using the criteria of the HRC Foundation’s nationally respected Corporate Equality Index, which evaluates GLBT workplace policies and practices.

“When the American consumer hits the malls the day after Thanksgiving, we hope our guide, ‘Buying for Equality’, will be in their hands,” said Human Rights Campaign President Joe Solmonese. “Every single day, those who support equality have an opportunity to vote and put their values into action by utilizing their pocketbooks. Our community has billions of dollars worth of buying power and we intend to use it this holiday season. By purchasing products from companies supporting GLBT equality, you are sending a message that will be heard loud and clear.”

This is the second year the Human Rights Campaign has published “Buying for Equality”, a powerful tool to empower equality minded shoppers. Last year, the guide was downloaded off of HRC’s website (www.hrc.org/buyersguide) more than 250,000 times.

The popular guide draws comparisons between products, services and retail outlets that consumers use on a daily basis. For example, this year’s guide includes comparisons between retail giants Gap, which receives a “green” rating with a 100%, perfect, score, and Abercrombie & Fitch, which receives a “yellow” rating with only a 50% score.

The ratings are based upon the HRC Foundation’s Corporate Equality Index which this year found, for the first time, more than half of Fortune 500 companies now offer domestic partnership benefits to their employees. Also, this nationally recognized report showed that 138 companies received a perfect 100% score this year – a ten fold increase in only four years.

Seventy percent of lesbian, gay, bisexual and transgender people are very or extremely likely to consider a brand that is known to provide equal workplace benefits for gay and lesbian employees, according to research by Witeck-Combs Communications and Harris Interactive.

“I encourage consumers this year to take a moment to support companies that support equality,” Solmonese continued. “This holiday season, each one of us can do our part to help secure equality for all Americans.”

The guide is available online at www.hrc.org/buyersguide. For high resolution photos of the products and their ratings, please visit www.hrc.org/buyersguide/photos.

The Human Rights Campaign is America’s largest civil rights organization working to achieve gay, lesbian, bisexual and transgender equality. By inspiring and engaging all Americans, HRC strives to end discrimination against GLBT citizens and realize a nation that achieves fundamental fairness and equality for all.

Comments


No. 1
jack e. jett says:

i want to give them 25 million bucks a day for the rest of my life.

thanks for making me aware of this
incredible opportunity to give back to the community that brings us so much.............so much....
that is totally supportive of ...of..........of
that has done so much to help promote... promote...
promotion.

i love them.

jack jett

November 20, 2006 6:28 PM
No. 2
Zack says:

I wonder why the HRC left Fox off their Buyers guide entirely.

I was curious how Fox would stack up compared to the other media conglomerates in the Staying Entertained section but was surprised to see they are not even mentioned. Was this some sort of deal with the devil of broadcasting?

It seems that Fox will do anything to make a big buck given their bi-polar although probably more one-sided programming. The Simpsons continue to take on progressive storyline while their news is willing to stick their pitchforks in any half baked, slanted, inflammatory story and call in journalism. I think it's important to know how this translates into corporate policy. Does Fox also hate gays on paper? And why isn't the HRC making this known?

November 21, 2006 8:05 AM
No. 3
Matt says:

This list does nothing for me. If I like the product and/or it's cheaper, I'm going to buy it regardless how they treat GLBT people. Us boycotting these companies have as about as much impact as the Evangelicals boycotting Walmart.

November 21, 2006 9:53 AM
No. 4
Chris says:

Matt, while I get the point that one person's money is just a drop in the bucket for big corporations, I for one just can't bring myself to do business with companies that treat queer people badly. I may not dig everything HRC does, but I do like having a list of which companies are naughty and which are nice.

November 21, 2006 10:30 AM
No. 5
Matt says:

Chris,

The difference here is that you care about queer people, where as I only care about myself. I don't care about the HRC or the Evangelicals. The only thing I care about is what furthers my agendas and goals. Good luck with those drops in the buckets.

November 21, 2006 11:27 AM
No. 6
Chris says:

Um, are you gay? Or is anyone in this world you care about (if you care about anyone other than yourself, that is) gay? If not, I'm not quite sure why you're reading this site, and if so, you SHOULD give a rat's ass about this stuff, because it DOES impact your "agendas and goals."

November 21, 2006 4:11 PM
No. 7
Matt says:

Yes. I am gay. I read this site for amusement. It kills the monotany in my day. I don't see how any of this impacts me. I'm not being denied bread or gas or any other material thing. My dollar is just as good as anyones. As far as being denied marriage, I can live with that. I wouldn't want to get married to someone who is probably going to just lie and cheat anyway. I think the government has done me a favor there. The only difference I can tell in my personal life since I've come out is that I'm more unhappy than when I was in the closet. The cause? The gay community. As Bill Maher stated, "Hate of oneself is the greatest form of self-love."

November 21, 2006 4:32 PM
No. 8
Chris says:

Wow. That's a pretty fucked-up way to look at things. The notion that just because you haven't experienced discrimination in a tangible way yet means you're somehow immune to it is short-sighted and sad.

I'd try to argue with you further, but I doubt I'd change your mind anyway.

November 21, 2006 7:46 PM
No. 9
Matt says:

Nope you wouldn't. Thanks for not arguing further it would be a waste of your time.

November 21, 2006 8:20 PM
No. 10
Leland says:

Were Coors Collector Kegs on the list given that HRC sold their soul to them, as GLAAD did?

And when is that one-of-a-kind Radko HRC Reichen & Lance's First Xmas ornament coming out?

November 21, 2006 8:20 PM

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