The drama continues as HX Media's Boston newspaper, In Newsweekly: rumor has it Matthew Bank, David Unger and company offed associated publisher Bill Berggren.

More gory details here of the staffer massacre here.

We remember Neal Boulton excitedly exclaiming at an October Genre party,"I just put up my first blog post today!" Such a statement made us assume he intended on posting more musings on the gay glossy's website.

After weeks of semi-eager anticipation, Boulton finally slapped together another missive.

We know this because a "Soho House" source emailed it to us and tried to imply that Boulton's fooling around with his publisher, William Kapfer.

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A recent issue of gay monthly Out pondered whether or not we live in a post-gay world. In that issue, which featured sexually ambiguous Mika on the cover, editor Aaron Hicklin lamented the gentrification of formerly gay ghettos like Fire Island's pines:

It would be a horrible irony if the communities and beach resorts that once subverted society's mores and pieties ended up feeling as privileged and alienating as the culture they were reacting against.

From there, the issue as a whole examined the relevance of sexuality in a fairly gay friendly popular culture. Do we need to be here and queer? The answered seemed to be no. In our discussion of that issue, we wrote, "Gay may not be the war cry it once was; in fact, there may be no war cry." Sexuality in America seems to be more malleable, hence a post-gay world.

New Genre EIC Neal Boulton unabashedly borrows Hicklin's idea in his editorial for the revamped glossy.

Labels aside, like any American, I like what Americans like. I like a hot car…I want to have a hot body… and I want a walk-in closet full of hot clothes… And sex. Can anyone really ever get enough? Sorta sounds like everyone else on the planet, doesn't it?

Boulton goes on to chide unnamed men's magazines that cater to gays, but refuse to acknowledge their queer readers. He concludes:

…A lot of these magazines just need to come out. Until then there is Genre, the new magazines for every man - proud of being gay. The magazine for the American - who isn't ashamed of anything - G, L, B, or T.

Gentlemen mark your calendars and join me in ringing in a post gay America.

Boulton's proclamation may come three months after Hicklin's, but the idea remains the same: American gays have entered a new era. The men and their magazines, however, have very different opinions on that era's landscape.

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HX magazine may have some big financial trouble on their hands. A reader-supplied rumor suggests the weekly New York fag rag's having some trouble paying their bills:

HX has left a major creditor high and dry. Publisher Matthew Bank and his partner David Unger of Avalon Equity Group (which recently sold NY Press) stiffed it's printer on Varick Street to the tune of more than $480,000.

HX, which also publishes NY Blade, also abandoned another debt for nearly one million dollars to a printer in Long Island. The printer filed bankruptcy and HX was forced to settle their payment to them, but on for pennies on the dollar.

Staffers at HX Media (HX, NY Blade and Gay Life Expo) were also told they will have to wait for their paychecks.

Perhaps all the pub's dough's been sunk into that $1.25 million go-go lawsuit.

• M.I.A. and New Now Next's John Polly gab on the gays, being famous and her new track, "Boyz".

• If NYC Mayor Mike Bloomberg isn't running for president, what's with Mike2008.com?

• How did former Men's Fitness editor Neal Boulton boot Genre's Chris Ciompi? He called David Unger and asked for the job.

• To-do on August 4th: stop homophobia in Poland.

CONTINUED »

More HX-related drama. Genre's EIC Chris Ciompi got sacked today and will be replaced by former Men's Fitness editor Neal Boulton.

So, what's the HX connection? Window Media owns both fag rags and, from what we hear, plans on moving the monthly into the weekly's 17th street digs. From a reader - who, no, doesn't work at either Genre or HX, for whom our handsome editor once toiled:

Genre is declaring bankruptcy so they don't have to pay the back rent they owe for their offices and are moving into HX - perhaps the reason four HX staffers were fired.

Now we know what "restructuring" means.

The same source also had some less-than-kind words for Window honcho David Unger:

David Unger is next to impossible to work with. He squanders every bit of good will that has ever been put forth to Genre with his abrasive and condescending attitude. A very rich man who isn’t very smart or likable.

We'd comment on that, but we're afraid Unger will roll over us in his Rolls Royce.