Comments on: Watch the Pepsi Ad That’s Set Off a Homophobic Boycott http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/ Free of an agenda. Except that gay one. Wed, 15 Feb 2012 14:57:04 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Vanhattan http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117247 Vanhattan Mon, 02 Feb 2009 04:15:43 +0000 http://www.queerty.com/?p=39149#comment-117247 I loved it I loved it

]]> By: Badamj http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117191 Badamj Sun, 01 Feb 2009 15:00:11 +0000 http://www.queerty.com/?p=39149#comment-117191 I accept you. Can I tell you that the earth is flat and that the republicans won the 2008 USA election? Pepsi is sooooo gay and wrong...;lol I accept you. Can I tell you that the earth is flat and that the republicans won the 2008 USA election? Pepsi is sooooo gay and wrong…;lol

]]> By: Mister C http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117190 Mister C Sun, 01 Feb 2009 14:43:05 +0000 http://www.queerty.com/?p=39149#comment-117190 I'M A PEPSI DRINKER FOR LIFE...FVCK COKE! I’M A PEPSI DRINKER FOR LIFE…FVCK COKE!

]]> By: Badamj http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117174 Badamj Sun, 01 Feb 2009 10:08:47 +0000 http://www.queerty.com/?p=39149#comment-117174 I think its more pro gay than anything? It does depict male gay desire and courting which has to be progressive and a good thing The fact that his 'friends' don't seem to know he is gay and are shocked seems to be some kind of implied rebuttal/disclaimer/apology to mainstream non-gay publics, or something? Its a weird ad. Who exactly are they targeting? Or is that the point:anything goes" blur transcend boundaries? I think it makes homosexuality seem somewhat banal and ordinary: acceptable to accountants or something. Anyway Coke tastes better I think its more pro gay than anything? It does depict male gay desire and courting which has to be progressive and a good thing The fact that his ‘friends’ don’t seem to know he is gay and are shocked seems to be some kind of implied rebuttal/disclaimer/apology to mainstream non-gay publics, or something? Its a weird ad. Who exactly are they targeting? Or is that the point:anything goes” blur transcend boundaries? I think it makes homosexuality seem somewhat banal and ordinary: acceptable to accountants or something. Anyway Coke tastes better

]]> By: scott http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117163 scott Sun, 01 Feb 2009 05:29:59 +0000 http://www.queerty.com/?p=39149#comment-117163 oh, it's also... 1. not clever 2. not funny oh, it’s also…

1. not clever

2. not funny

]]> By: scott http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117162 scott Sun, 01 Feb 2009 05:29:27 +0000 http://www.queerty.com/?p=39149#comment-117162 i think it's a bit homophobic only because that dude on the right seems to be making a disgusted face. Not a shocked face. Like a WTF, you're missing out on a beautiful babe. It's more like, holy crap, ewwww, you're going for a dude. i think it’s a bit homophobic only because that dude on the right seems to be making a disgusted face. Not a shocked face. Like a WTF, you’re missing out on a beautiful babe. It’s more like, holy crap, ewwww, you’re going for a dude.

]]> By: ron http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-117006 ron Sat, 31 Jan 2009 02:24:47 +0000 http://www.queerty.com/?p=39149#comment-117006 Dumb, homophobic Pepsi ad that seems like it's from 1987. Dumb, homophobic Pepsi ad that seems like it’s from 1987.

]]> By: Scudder http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116998 Scudder Sat, 31 Jan 2009 00:44:42 +0000 http://www.queerty.com/?p=39149#comment-116998 There will prolly be the comments that drinking Pepsi makes you gay. Come to think of it...there was a lot of Pepsi in our house when I was growing up. There will prolly be the comments that drinking Pepsi makes you gay.

Come to think of it…there was a lot of Pepsi in our house when I was growing up.

]]> By: Michael Jones http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116948 Michael Jones Fri, 30 Jan 2009 19:45:59 +0000 http://www.queerty.com/?p=39149#comment-116948 Also, we have an action alert up about this over at the Gay Rights blog at change.org (http://gayrights.change.org). With a couple clicks, you can send a thank you letter directly to Pepsi's Consumer Affairs representative, thanking the company for their LGBT support. Here's the direct link: http://gayrights.change.org/actions/view/thank_pepsi_for_their_support_of_lgbt_rights Also, we have an action alert up about this over at the Gay Rights blog at change.org (http://gayrights.change.org). With a couple clicks, you can send a thank you letter directly to Pepsi’s Consumer Affairs representative, thanking the company for their LGBT support. Here’s the direct link:

http://gayrights.change.org/ac.....gbt_rights

]]> By: Emily http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116941 Emily Fri, 30 Jan 2009 19:29:21 +0000 http://www.queerty.com/?p=39149#comment-116941 You're right, the site is mildly homophobic. Why don't we use this as an opportunity to teach the AFA something about boycotts, then? We should all call up the AFA and thank them for for their support in ending homophobia... that ought to get them in a tizzy :P You’re right, the site is mildly homophobic. Why don’t we use this as an opportunity to teach the AFA something about boycotts, then? We should all call up the AFA and thank them for for their support in ending homophobia… that ought to get them in a tizzy :P

]]> By: RichardR http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116932 RichardR Fri, 30 Jan 2009 18:34:17 +0000 http://www.queerty.com/?p=39149#comment-116932 @<a href="#comment-116899" rel="nofollow">Alexa</a>: Thank you, Alexa, for my first big chuckle today! I totally agree -- if it upsets the likes of AFA, it's a very good thing. @Alexa: Thank you, Alexa, for my first big chuckle today! I totally agree — if it upsets the likes of AFA, it’s a very good thing.

]]> By: fanboi http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116918 fanboi Fri, 30 Jan 2009 17:52:41 +0000 http://www.queerty.com/?p=39149#comment-116918 and the boycott was actually not started by the commercial - it was sparked by Pepsi's $500,000 donation to PFLAG. The commercial just pissed them off more. :) AFA Letter to PepsiCo Chairman Indra K. Nooyi from Donald E. Wildmon (October 14, 2008): Recently we noticed that PepsiCo gave a $500,000 donation to Parents, Families and Friends of Lesbians and Gays. We were indeed surprised by PepsiCo’s support of the homosexual group. It would appear to us that PepsiCo would not involve itself in a political and culture war, especially supporting an organization seeking to redefine marriage and family. We ask PepsiCo to remain neutral in this culture war, neither supporting nor opposing the homosexual agenda. We would like to discuss this matter with PepsiCo. Would you have a representative of PepsiCo contact us? Response from Paul Boykas, director, public policy to Donald E. Wildmon (November 18, 2008): I’m responding to your letter to our Chairman. In 2008, the PepsiCo Foundation awarded a grant to Parents, Families and Friends of Lesbians and Gays to support a national program specifically designed for workplace environments. The initiative seeks to promote further understanding and equality in the places where people spend much of their time at work. Among the values promoted by the PepsiCo Foundation is ensuring a work environment that is respectful and where associates are valued for their contributions. I hope this helps clarify this grant by the PepsiCo Foundation. and the boycott was actually not started by the commercial – it was sparked by Pepsi’s $500,000 donation to PFLAG. The commercial just pissed them off more. :)

AFA Letter to PepsiCo Chairman Indra K. Nooyi from Donald E. Wildmon (October 14, 2008):

Recently we noticed that PepsiCo gave a $500,000 donation to Parents, Families and Friends of Lesbians and Gays. We were indeed surprised by PepsiCo’s support of the homosexual group. It would appear to us that PepsiCo would not involve itself in a political and culture war, especially supporting an organization seeking to redefine marriage and family.

We ask PepsiCo to remain neutral in this culture war, neither supporting nor opposing the homosexual agenda.

We would like to discuss this matter with PepsiCo. Would you have a representative of PepsiCo contact us?

Response from Paul Boykas, director, public policy to Donald E. Wildmon (November 18, 2008):

I’m responding to your letter to our Chairman. In 2008, the PepsiCo Foundation awarded a grant to Parents, Families and Friends of Lesbians and Gays to support a national program specifically designed for workplace environments.

The initiative seeks to promote further understanding and equality in the places where people spend much of their time at work.

Among the values promoted by the PepsiCo Foundation is ensuring a work environment that is respectful and where associates are valued for their contributions. I hope this helps clarify this grant by the PepsiCo Foundation.

]]> By: fanboi http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116916 fanboi Fri, 30 Jan 2009 17:49:46 +0000 http://www.queerty.com/?p=39149#comment-116916 The AFA was kind enough to provide a number for Pepsi Customer Relations in order for outraged bible-bangers to call and lodge their bigoted “christian” judgment. But I used it to call and lodge my support AGAINST the AFA boycott and to thank them and ask them to keep up the good work. The customer relations person was SOOOO glad to hear from me. Please call and do the same and then tell a friend and have them tell 2 friends - and so on, and so on. PLEASE CALL PEPSI TO THANK THEM FOR THEIR SUPPORT: 1-800-433-2652 YOU CAN ALSO CALL AND THANK PEPSI SUBSIDIARIES… (AFA targeted them for harassing phone calls too so give em a break and call to say thanks) FRITO LAY: 800-352-4477 TROPICANA: 800-237-7799 GATORADE: 800-367-6287 The AFA was kind enough to provide a number for Pepsi Customer Relations in order for outraged bible-bangers to call and lodge their bigoted “christian” judgment. But I used it to call and lodge my support AGAINST the AFA boycott and to thank them and ask them to keep up the good work. The customer relations person was SOOOO glad to hear from me. Please call and do the same and then tell a friend and have them tell 2 friends – and so on, and so on.

PLEASE CALL PEPSI TO THANK THEM FOR THEIR SUPPORT: 1-800-433-2652

YOU CAN ALSO CALL AND THANK PEPSI SUBSIDIARIES… (AFA targeted them for harassing phone calls too so give em a break and call to say thanks)

FRITO LAY: 800-352-4477
TROPICANA: 800-237-7799
GATORADE: 800-367-6287

]]> By: cmh http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116904 cmh Fri, 30 Jan 2009 17:10:58 +0000 http://www.queerty.com/?p=39149#comment-116904 Meh really average and sophomoric. Like the AFA. Meh really average and sophomoric. Like the AFA.

]]> By: Alexa http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116899 Alexa Fri, 30 Jan 2009 17:01:41 +0000 http://www.queerty.com/?p=39149#comment-116899 If it pisses the AFA off, I'm all for it. If it pisses the AFA off, I’m all for it.

]]> By: fermat http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116892 fermat Fri, 30 Jan 2009 16:47:02 +0000 http://www.queerty.com/?p=39149#comment-116892 Don't forget, it's also sexist. The viewer is led to believe that the guy will first dump the bookish, plain woman for the one with the big boobs. The other two high fiving confirms that. Pepsi is using cliches all over the place. Don’t forget, it’s also sexist. The viewer is led to believe that the guy will first dump the bookish, plain woman for the one with the big boobs. The other two high fiving confirms that. Pepsi is using cliches all over the place.

]]> By: Mr. Understood http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116890 Mr. Understood Fri, 30 Jan 2009 16:42:17 +0000 http://www.queerty.com/?p=39149#comment-116890 I agree with both Miss Understood and Alex. It is both mildly homophobic AND not particularly funny. I'd classify it as sophomoric. I agree with both Miss Understood and Alex. It is both mildly homophobic AND not particularly funny. I’d classify it as sophomoric.

]]> By: Alex http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116879 Alex Fri, 30 Jan 2009 16:08:20 +0000 http://www.queerty.com/?p=39149#comment-116879 @<a href="#comment-116863" rel="nofollow">Miss Understood</a>: I'm not sure it's homophobic, but it's just not all that funny. The twist is that he's gay, and if that was a big twist, it could be funny. But (in part because the ad is on this site) it was unsurprising, so just not that funny. @Miss Understood: I’m not sure it’s homophobic, but it’s just not all that funny. The twist is that he’s gay, and if that was a big twist, it could be funny. But (in part because the ad is on this site) it was unsurprising, so just not that funny.

]]> By: Miss Understood http://www.queerty.com/watch-the-pepsi-ad-thats-set-off-a-homophobic-boycott-20090130/#comment-116863 Miss Understood Fri, 30 Jan 2009 15:20:04 +0000 http://www.queerty.com/?p=39149#comment-116863 Funny, I think the ad is mildly homophobic itself. It is just like many SNL skits, the butt of the joke is that he's gay. It may have been more clever if the viewer was the one misled rather than the friends. Funny, I think the ad is mildly homophobic itself. It is just like many SNL skits, the butt of the joke is that he’s gay. It may have been more clever if the viewer was the one misled rather than the friends.

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