A Christian hate group has taken extreme offense at an underwear ad featuring a real-life gay couple, so they’re encouraging everyone to complain about it.
For its current Christmas campaign, Bonds underwear is featuring different real-life couples sharing romantic and intimate moments in their underpants.
One ad shows Nicolas and Steve, a real-life gay couple, kissing against the kitchen counter while dressed in matching Bonds boxer briefs, along with the caption: “It’s the little moments that make Christmas season so special.”
But FamilyVoice Australia says the ad, which went viral earlier this week, contaminates Christmas and is disrespectful to baby Jesus and the nativity.
How about we take this to the next level?
Our newsletter is like a refreshing cocktail (or mocktail) of LGBTQ+ entertainment and pop culture, served up with a side of eye-candy.
In a statement, FamilyVoice Australia spokesperson David d’Lima says, “Images of two men kissing passionately while sporting only their Bonds underwear is hardly the appropriate message at any time of the year–and particularly not at Christmas.”
“Christmas is a special time that bonds faith and family. It should not be contaminated by businesses pushing explicit images into the marketplace.”
The statement continues: “Many Australian families will no longer be comfortable purchasing from a company that displays a blatant disregard for the nativity season.”
D’Lima went on to say that Bonds should apologize to Christ followers and withdraw the “appalling” ad immediately, then he encouraged everyone to send the underwear brand a letter “urging them to turn away from endorsing same-sex behavior and to cease undermining family and faith, especially ahead of Christmas.”
Related: Men kissing in their underwear feature in brand’s new Christmas campaign
Chrisk
Hey loony shitheads. One is real and the other fake as shit as in everything at all in religion. Were tired of your contamination. Go rapture yourselves.
GayEGO
Maybe for them Christmas is about faith and family, but for me it is about joy, love, and happiness with all of the trimmings!
winemaker
These so called Christians say this underwear ad ‘contaminates’ Christmas. Evidently some people have a lot of free time on their hands and will complain about anything. What contaminates Christmas, let’s see how about: shop til you drop, go into serious debt trying to please everyone buying gifts for folks you don’t like, and of course the list is virtually endless. Every year Christmas gets more intense so much that the real meaning of the holiday got lost years ago. Christmas became a giant retail ‘buy this and buy that’, you gotta’ have this or that’ years ago, sad to say. BTW: I’m Christian and i see nothing wrong with this ad but as they say ‘to each his / her own.
andrewl
Amen to that! The real Christian message of Christmas was lost decades ago when it became a huge consumer driven holiday. Too late to blame it on an add for undies.
djmcgamester
Sure, but you represent what I’d say is the average Christian. You’re not like the VERY vocal minority.
Just to be clear on this stuff, though, is something I remember from a while back. I worked in a school when the Harry Potter books were being published. Three books were out at the time. The books were very popular. I asked a co-worker if she’d read them. Her response? There’s too much real witchcraft in them.
My point is that there are crazy people out there who find devils lurking behind every doorway and in every shadow. Some of them claim to be Christians but fail to follow in the footsteps of their savior. For myself, I’m not Christian but that doesn’t mean I can’t tell the difference between the real followers and the cherry pickers.
GentlemanCaller
These people are so damn sensitive to anything that doesn’t fit neatly into their nasty, narrow little worldview. It must be difficult to live while constantly outraged by affronts against your imaginary friend and his made-up holy days.
James
ANOTHER CHRIXTIAN TRASH HATE GROUP. MAY THEY ROT.
TheMarc
What’s ironic is so often when these groups throw their hissy fits and launch into their outrage campaigns, more people become aware of the very content/message that they claim is so harmful to behold. I never heard of Bonds underwear, now I have and I know they appear to be an inclusive brand worth a buy. Thanks lunatics! They really would do themselves more favors by shutting up and disbanding altogether.
Tonyi1234
Very astute! I, too, will be looking for this brand.
PLAYS WELL WITH OTHERS
I hope Santa pounds coal into all their vile noxious hate-filled arses.,….
dt-Sucks
Omg dude, too frick’n funny, couldn´t have said it better myself!
leelord
I agree, I could have not said that any better. Very Funny!!!
Chipper
If there had been a man and a woman, not a thing would have been said. That is called bigotry, hyprocrisy. And its a shame that hate is being spread by so call religious groups. My question to them, How can you love someone you can not see and hate someone you can see? They will never be able to answer that question. The Bible teaches differently, love your fellow man. This is the message of this season be thankful for the gift of love given to mankind. Regardless when he came, it is that he came as a babe in the manger. But this is the time we set aside to remember, But we really need to remember of his love every day.
blackhook
Interesting statement by FamilyVoice Australia… “We need to look more closely at these unGodly underwear advertisements, to see exactly where the young men’s hands are & if any parts of their luscious anatomy are exposed.”
djmcgamester
A) Buy a different brand of underwear if this one offends you.
B) What is especially Christmas-y about those underwear or the ad?
C) Utterly baffled.
gregj777
Australia is getting as bad as the US with these evangelicals.
CityguyUSA
Under any religious dogma there are very few commercials that are going to satisfy any church afterall it was Jesus that chased the corporations out of the temple for their crass iconization and consumerism yet all decisions seem to be for the in favor of the corporation.
BTW there’s another similar ad out in the US that I saw just the other day of 2 guys kissing among a whole bunch of other people interacting. It was an incredibly quick shot and I don’t think it’s going to excite the LGBTQ crowd to open their wallets but it will excite others and incite even others. I can’t recall who it was for but I thought to myself while corporations will do anything for a dollar there are still a lot of people that find this offensive.
For those of you that aren’t paying attention, we’re looking at relitigating Roe V Wade. The Civil Rights that were ascribed to in the ’60s still haven’t had the desired effect. Realize that while we have marriage equality and some have managed to get married there are still a lot that of people that would tell you that they don’t agree.
JPDonahue
Almost sounds like a publicity stunt…
[In a statement, FamilyVoice Australia spokesperson David d’Lima says, “Images of two men kissing passionately while sporting only their Bonds underwear is hardly the appropriate message at any time of the year–and particularly not at Christmas.”]
Since he specifically says the brand name, BONDS, is he suggesting it would be ok for other brands? I’d ask him that.
Bulovaboy
Awww my heart breaks for those christians that have their Christmas ruined because of this add. NOT!!! You guysGay don’t know how to be loving or generous, always thinking doubt yourselves an I come from a christian family. Who the hell wants to see all the naked ladies in their underwear clipping trees representing their vagina’s? Seriously, Get over it. Gay Men Power Rules!!!!! Keep it up boys hehe, You’re doing a Awesome Job. Keep pissing them off! Some day they will learn it’s not all about them! Peace!!!
Diplomat-G
Ah, Christians how unfortunate that there were not enough lions.
RichNYC
What a hatful comment. It’s not God and Jesus who are the problem. It’s not real Christianity that is the problem. It’s hatful people who use the moniker of Christianity as a cover for bigotry that are. The don’t know the true message of God and Christ…which is love, compassion and understanding. When you post what you did you are no better than the right wing hate mongerers.
ptb2016
Christians, do you not remember that your Jesus was born into the world bringing a message of love one another? Clearly not. And two men loving each other is an image of love. Not like your hate filled rants!
gymmuscleboy
Personally, I find these people harmless. They are dying out, and have been rapidly for years. Their influence is limited by a mainstream culture now vastly slanted against them. The real threat is homophobic demographics that are actually increasing in numbers.
Kangol2
Caught you red-handed with your wannabe subtle Islamophobic (and probably racist) comment. You’re letting these right-wing fanatics off the hook because you think they’re White (=Australian), while focusing on Muslims, etc. Girl, you better pay better attention to the people you’re letting off the hook. They’ll come for you faster than you can scream “Replacement theory”!
mykelb
DGAF what these religitards think.
desmond94114
“contaminated by businesses pushing explicit images into the marketplace” lol – Since the inception of marketing campaigns, catalogs, store ad’s, etc… we, as LGBTQ++, have seen an agenda pushed that the world is straight, lingerie ad’s for women, and pretty much what you deem as “family values”. Guess what? This country has grown in acceptance and understanding that family is made up of many races and orientations. We will no longer allow Christians to dictate their “faith” (hate) by telling us we are less than because you feel a need to serve a make believe power that is only relevant to give your life meaning. Yeah, get over your bullshit because the only thing ruining your Christmas is you.
JTinToronto
I think I will go online and order some Bonds underwear. See! The ads worked, they just got a new customer. Their Christmas campaign is a success. Gay people celebrate Christmas just like everybody else. And then I am going to wear their underwear every time I go to Church.
Oso Coqui
Well, they can all go commando, or use a fig leaf if it bothers them that much. When they start complaining about similar hetero ads they can keep quiet. Jesus wouldn’t care and introduce a baby into this is disgusting like a baby would give a damn if you LGBT or not.
PLAYS WELL WITH OTHERS
What REALLY “contaminates” Christmas is so many “Christians” who spew hatred and bigotry against Gays while raping little boys,,,,
WRJMitchell
Hey Religion Freak, What wrong with underwear and kiss same-male?
I think it’s Beautiful because Spirit is Greater than name and looks and it’s not based on Sex because it’s all about LOVE…
Religion People, you ask a Question yourself, “Was Jesus Gay Person and Did he met Gay men in the Bible/History time as Love each other in many years ago?” My answer is possible could be the reason Jesus want for all us, LOVE ONE ANOTHER AND NOT PASSING JUDGEMENT ON EACH OTHER. Keep your Mind/Heart open, please?
zephyr69
I wonder what kind of underwear David d’Lima’s boyfriend wears?
bear 3
Exactly, if you are ok with your own sexuality there is no reason to let a image of two men kissing ruin your Christmas unless it reminds you that you are living a lie.
Celtic
God and Jesus are rolling on the floor with laughter. If this ad “ruins” Christmas, then these folk have not a clue about Christmas, God, Jesus, the Holy Trinity or The Gospels. Find something else to raise hell about, such as your hypocrisy and heresy.
Heywood Jablowme
If churches were really concerned about homosexual and homoerotic imagery they would stop putting up all those HOT half-naked pictures of Jesus in their churches!
Frank McGinness
Considering crucifixion meant dying by highlighting torture and humiliation, but never to a Roman, this of course being stripped of dignity along with all clothing. Few churches depict Christ naked on the cross, so arguably most are toning down homoeroticism.
TruthBeKnown
What’s really offensive about the ad is the silly MAN BUN the one model has! My Christmas is now ruined. 😉
RickHeathen
This sort of ruination is a choice. I don’t feel sorry for them.
KiwiJello
This is offensive at Xmas time, but watching Die hard, with all the blood and graphic violence is perfectly fine because it’s a ‘Christmas movie”? Uh huh… Most of the people I know who watch Die Hard at Xmas time are my Christian family members. Violence is A OTAY!
sillyme
Here’s a real joke for them same sex bashers, they need to look at their history and I do mean history like over 2,000 years ago when paganism was about strongly and the christian faith didn’t exist “Christmas” didn’t exist like these bashers. What was celebrated was the Soltisice(sp) and was for a celebration of life in general not “Christ” for he hadn’t yet be brought into the so called being. And Praise “Bond” for their ad and the way they did it, kudos to them and the biggest bashers are always those bible thumpers and most of off they hate when the religion from what I was taught says peace and love all not hate.