Did Logo Screw Bravo Over GLAAD?

The GLAAD Media Awards may be causing some residual drama.

Cable channel Bravo paid an unspecified sum to air the entire event next month, but a reader speculated that queer-centric Logo, an MTV property, decided to play a little game of “gotcha” with the awards.

From said reader:

Logo decided not to pay to air the glaad awards this year. Bravo did. Logo then decided to have CBS News on Logo do an hour-long special on the Glaad awards and get it on the air before Bravo put theirs on. Logo sent out a press release about the hour-long show for this Saturday. Bravo threw a fit. Was Logo trying to pull a fast one?

That’s a very good question – and one that had us scrambling for some answers.

We first went to Logo, as they’re allegedly the aggressors in this whole mess. Here’s what public affairs VP Steven Fisher had to say about the matter, with appropriate horn tooting:

CBS News on Logo covers all the major events of interest to the gay community, including Fashion Week, the Sundance Film Festival, Prides and more as they occur. Like many other news organizations, CBS News on Logo covered the red carpet at the New York and Los Angeles GLAAD events. This Saturday, just days after the LA GLAAD dinner, Logo is airing a CBS News on Logo special on the red carpet, the nominees and all the excitement surrounding the GLAAD Awards.

Well, that’s pretty much press-ready and did nothing to allay our worries, so we then decided to approach Bravo. Unfortunately, they weren’t feeling as talkative. They did, however, have a sense of humor – our source simply replied, “I am staying out of this!” That’s probably wise.

Wisdom has never been one of our strong suits, so we finally talked to Rashad Robinson, probably the only GLAAD staffer who still likes us. Here’s his reply:

This is much ado about nothing. As we announced earlier this week, we’re excited to partner with Bravo to broadcast the 19th Annual GLAAD Media Awards on June 27th with exclusive behind-the-scenes footage. We’re also looking forward to CBS News on Logo’s news special with red carpet footage from our New York and Los Angeles ceremonies. The support we’ve received for the historic telecast on Bravo –- 84 million homes! -– is just overwhelming.

So, basically, no one’s talking and we’re no closer to the truth of the matter.

One thing’s for sure: GLAAD’s getting double exposure and are loving it. As well they should!