It is underwear designer Andrew Christian’s goal in life to give men the same erotic zone enhancements that women have. He’s long promoted package-lifting briefs (with Show-It technology!). Then he came out with butt-lifting garments (with Flashback technology!). And now he’s basically just inserting prosthetics into your underroos to tell all the guys in the locker room: it’s fake, and it’s fabulous.
With Shock Jock Flirt technology(!), Christian’s new line of briefs and boxers feature a pouch to insert this plastic thingy that comes sculpted with the outline of a penis, so it’ll show through your briefs while you’re parading around the spa changing room.
(Hilariously, the company is pitching the technology as a way to add two inches to your frontal silhouette as well as prevent “zipper injury.”)
It’s perfect for guys who weren’t blessed in that department, but I see a real market in trans men who haven’t had surgery below the waist, but still want to be able to flaunt some manhood.