Morning Goods

How The Underwear Expert Curates Your Underwear Drawer

curate3The Underwear Expert’s Curated Underwear Club is the first of its kind. Similar subscriptions exist, but none listen to your wants and needs — let alone ask for your input. That’s where The Underwear Expert’s knowledge of all things men’s underwear comes into play. With over 600 brands out there, their team knows how saturated the underwear market is. But they also know this means there truly is the right pair and style for every man.

Those who sign up for the Curated Underwear Club will take something of an underwear personality test. They will ask for your likes and dislikes on different factors. From pouches, waistbands, and underwear styles, they get an idea of the man before choosing his underwear. More custom options will also be available upon the club’s launch. With their proprietary technology, they focus on both your personality and tastes in underwear, and no other subscription on the planet will curate your underwear drawer in the same way.

You will never get discounted or last season’s merchandise like several other clubs out there. You will also never get a pair that’s out of your comfort zone (unless you want to). With our Curated Underwear Club, we’re simplifying the men’s underwear market, one drawer at a time.

You can find our more about the Curated Underwear Club at the Underwear Expert Kickstarter.

curate3 curate2 curate1 curate4Photo Credit: Adrian C. Martin and David Diaz

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