In Rainbows

How to Market Gay Pride? With Drag Queens, Natch

With Memorial Day Weekend, so comes the run-up to a summer season of gay pride. But don’t think for a minute the festivities are limited to New York, Los Angeles, and P-Town. The Euros will be getting their celebraciónes on as well, with The Big One going down in Zurich: Europride is June 5-7. Because there’s a little gay in everyone.