We’ve got to hand it to Madonna. The unapologetic bitch certainly knows her fan base.
In a move of marketing (not to mention metaphorical) genius, the “Living for Love” hitmaker is joining Grindr to promote her new album Rebel Heart.
Five lucky stars will be selected to chat with the Queen herself. (Hanky panky, however, is off the table. Tempting as it may be.)
Here’s what you need to do:
1. Recreate your Grindr profile pic to feature your face wrapped in cable, like the Rebel Heart album cover art.
2. Put #LivingForLove as your headline.
3. Keep it as your profile pic until 12.01am PT on February 15.
4. Live in the U.S.
5. Cross your fingers that you’re lucky enough to be selected randomly.
The competition is already getting pretty fierce. Here’s what a few users have come up with so far:
Three additional winners will receive a signed copy of Rebel Heart.
Learn more about the competition here. And good luck, boy toys!
h/t: Gay Star News
Related stories:
Madonna Kicks Everyone’s Ass In Her New Music Video
Madonna Steals The Grammys With Rousing Performance Of “Living For Love”
Shirley Manson’s Defense Of Madonna Against Ageist, Mysogynistic Critics Still Holds True
robho3
So does the winner get to talk to her or 6the loser? Cause she’s the last person i’d like to talk to.
jason smeds
This is sadness personified. No doubt, there’ll be some deluded queen rushing to Grindr to talk to her. His face will probably be tied up in the strings that Madonna is wearing in her picture.
money718
This makes me want to delete my Grindr profile.
Captain Obvious
Eww.
Michael
At least 3 out of 4 weighing in negatively…as they hide behind their monikers. Bravo girls. I guess that makes Madonna more of a man than any of you.
KiDAciDic
Oh good! They’re introducing an additional filter to help rule out guys I wouldnt want to sleep with!
Paco
Wow. Such hate for a woman that spoke out for gays when it wasn’t fashionable to do so, and used her star power to help raise money for Aids research when our brothers were dying. I’d love a chance to thank her, but I’m not a fan of Grindr.
Good luck to the fan that wins.
QJ201
Any dude who posts his Madonna homage pic? BLOCK
Random
Good to see Madonna winding up all these ‘masc’ gay guys. Y’know, the ones who think that the more loudly they criticise the more straight-acting they think they’ll look. Yes, because bitching about Madonna is very masculine indeed!! Hahaha!!
AtticusBennett
quite frankly, those submissions aren’t terribly creative!
you wanna get madonna’s attention??? step your game UP!
*ahem*
http://instagram.com/p/xndslCh0jV/?modal=true
but i’m with “random” – one of the things i love most about Madonna is that she inspires such insecure posturing from the losers in our community who are still trying to convince their crap daddy’s that they’re still real masc manly man man men. yeah, sure thing sugar pi 😉
o.codone
hook up with madge on valentine’s day? prolly not. in fact, definitely not. ew.
Captain Obvious
@Michael: God forbid anyone have an opinion that doesn’t line up completely with your own.
Uppity
Madonna’s a corporate billionaire who breathes rarefied air. She really would not care what any of us think or write. She lives in her own bubble, surrounded by much younger people, most of whom are on her payroll. She has nothing at all in common with most of us, so whether you are for her or against her, it doesn’t matter. Her circle is all young, hip and hot, all with dancer’s physiques. Ever seen anybody ordinary looking photographed with her? No, I didn’t think so. 99 per cent of us would never measure up to her standards. So keep supporting her and put dollars in her pockets. In her world, she was born with a higher purpose. Never mind that her foray into social media actually revealed her to be a bit of a nitwit. As she has said herself, she walks in the footsteps of giants. So bow down and buy her album.
Evji108
Is she paving the way for aging women in mesh stockings and leather now? This is a mission? It’s just that a lot of people aren’t interested in seeing yet another rehash of the same old, same old Madonna thing. There’s only so many ideas in her head and we’ve all been there, done that. I have nothing against her, but nothing lasts forever. She can keep on Grinding if she wants, but I’ve lost interest. Have at it Girl, but I’m not watching.