branding

Meet Bravo’s New Tagline

bybravo-a

Gay network in disguise Bravo — famous throughout the land for videotaping adult women backstab and trash talk each other — is giving itself a brand makeover. Gone is that stodgy tagline “Watch What Happens”! In its place, the more concise “By Bravo.” As in, “Exploiting the narcissism of people everywhere, by Bravo.”

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14 Comments

  • paulied

    Is it just me, or has anyone else noticed that, with a few noted exceptions like Kathy or Isaac and Kelly from cut-rate Project Runway, Bravo is peopled with nothing but the most shallow despicable people on television? The Real Housewives of Anywhere, that horrid house-flipping drama queen, the wretched millionare match-maker, the mean buffed lez on Work Out. YUK, YUK, YUK! I miss Tim Gunn.

  • myrios123

    @paulied: I agree… it used to be the station of FUN. Now it’s just FU all over the place.

  • Andrew

    Is it me, or is Kathy just becoming annoying? She started out edgy… moved into a degree of pandering and exploitation (it seems to me)… and now is just annoying. IMHO.

  • dgz

    @Andrew: sorry, just you. ;)

  • Meowzer

    Isaac on that new Project Runway ripoff is just plain bitchy and nasty… .and not in a snarky way. He really lashes out at the contestants and the guests. He needs to up his meds. Plus, Kelly Rowland has no purpose…. on the show, either. Horrible, just horrible. Can’t wait for Heidi and Tim to come back.

  • scott ny'er

    @Andrew: i agree. When she first appeared she was funny, now she is grating at times.

    And yeah. Bravo needs better shows.

  • Tony

    @paulied

    Everything you said. Ditto.

  • Tony

    @Meowzer I have to agree about Kelly and Isaac. Who is she, oh yeah, who was she once. Issac is devolving into a bitter middle-aged queen. They make me yawn. Oh and the frightening raisin faced butch workout maven. Yuck.

  • MTiffany

    @paulied: I had tried not to notice, but now that you mention it…

    I hope Bravo does not bring us another season of Workout. That show was tacky and Jackie Warner is trifling.

  • Doug

    There won’t be another season of “Work Out”…especially after that incident where Jackie made fun of a cancer survivor’s breasts (who was a paying client) within earshot of her husband and lost the majority of the show’s advertisers as a result.

  • spindoc

    UGh, Work Out, Jackie turned into such a nasty bitch, I just couldn’t watch the show anymore.

  • rick

    sunday night vincent d’onofrio marathons are the only thing bravo is good for.

  • Addyboo

    Actually, the Sunday night Vincent D’Onofrio marathons and Top Chef are the only shows worth watching on Bravo.

  • geoff

    @Doug: I never watched Work Out, but after reading what you said, if Bravo gives her another season, it’s a slap in the face to cancer survivors, victims, and their families.What a fucking bitch Jackie is.You’d think someone in the business of helping people would be more compassionate even if she is on a reality show.

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