General Mills, manufacturer of such beloved cereals as Chex, Lucky Charms and Wheaties, has hit a home run (in our eyes) with its latest branding effort for Cheerios.
Never ones to shy away from showcasing diversity (over at Slate Mark Stern calls them the “anti-Chick-fil-A”), they’ve gone beyond all previous efforts by featuring adorable gay dads André and Jonathan.
And you’re likely to fall in love with them as they talk about falling in love with each other and their even more adorable son Raphaelle.
Their inspiration for adopting? “We couldn’t keep all this luck to ourselves.” Cue collective aww.
Though by that logic, every time the bus comes right when I get to the stop, I’d be adding another lamb to the flock.
Here’s the crazy cute ad: