Good vibrations

Notice anything eye-raising about this “Grace and Frankie” billboard?

As you can see from the above tweet, a Hollywood billboard promoting the third season of Netflix‘s Grace and Frankie is getting a lot of attention.

Related: Letter To Grace & Frankie From Hillary Rodham Clinton

Located on Vine Street south of Santa Monica Boulevard, the poster features the two titular characters (played by Jane Fonda and Lily Tomlin, respectively) holding large purple vibartors.

To really drive the point home, the poster’s tagline reads “Good Vibes.”

The billboard continues in the same vein of this thirty second teaser for the show, which is nothing more than a visual paean to vibrators of every color and shape:

So far, reaction to the billboard has been decidedly mixed: 

Grace and Frankie season three is currently available to stream on Netflix.