Refinery29 Knows What Boys Want

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Fashion’s all about timing. And Refinery29 wants to make sure you’re synchronised. As part of their never-ending style quest, the ever-dashing website has teamed up with downtown boutique, BBlessing for an exclusive virtual shop. The sartorially-minded site includes such designers as, Surface to Air, Rag & Bone, Raf by Raf Simons and, yes, BBlessing’s eponymous label. Shoppers can also snag some exclusive t-shirts from New York-based artist, Nicholas Kratochvil and two necklaces from Digby & Iona.

Situated down on Orchard Street in lovely NYC, the extant BBlessing aims to take men’s shopping in a new direction. Their’s is no seasonal style. Owners Sean Shuter and Daniel Jackson – who also designs for Surface to Air – have gone to great lengths to blend fashion with art, music and the literary oddities. Though the fashion calendar may change, they’re always down with the forward thinking fashionista. Pop on over to BBlessin’g Refinery29 pop-up shop to get the goods.

But hurry – like so many things in fashion, the site’s only available for a limited time. As of this writing, you have: 31 days, 8 hours, 22 minutes and 48 seconds.