Officials in Arizona cities have began major campaigns to get a chunk of the 65 billion dollars gays and lesbians spend each year on travel. Of course, Arizona doesn’t have the most gay-friendly reputation, but there are those (you know, fag hags) who look like they might be willing to overcome that, at least in the cities.
With an 89-page visitors and relocation guide published by the Phoenix gay chamber of commerce flying off the shelves, Phoenix leaders are planning to discuss ways to strengthen the city’s gay tourism plan.
Officials in Tucson, Sedona, Bisbee and Jerome say they informally angle for those visitors.
Tempe is in the midst of a sophisticated campaign to lure gay, lesbian, bisexual and transgender travelers. The campaign began three years ago with careful research, said Stephanie Nowack, president and chief executive of the Tempe Convention & Visitors Bureau. The city later joined industry groups, sent city employees to conferences, bought ads in gay publications and launched a Web portal for gay, lesbian and transgendered visitors.
With awesome weather (at least in the winter) spectacular scenery and world-class hotels, Arizona seems like a fine place to spend your vacation dollars. It would help if the residents said “no” to that nasty little anti-gay marriage amendment, but just the fact that Phoenix, Tempe, and Tucson are putting forth this much effort is a pretty good sign. Tacky, Navajo trinket stores, here we come!
Arizona cities try and lure gay tourists [USA Today]