It’s becoming more and more challenging to distinguish parody from the real thing lately (even in political candidates). For instance, this surreal commercial made by the Robert Dyas hardware store features a cast of supposed customers and clientele who reveal their sexuality and then tout their very favorite drill bits.
The advertisement proudly proclaims that Robert Dyas is a store where “gays and straights can buy drills and so much more.”
The ad popped up on the company’s Facebook page this week, leading to a series of confused comments:
“Truly mystifying… except that this promotional video is excruciating to ALL sexual orientations…”
“I’m so confused.”
“What a time to be alive…”
And:
“If only Donald Trump was president of the UK, we wouldn’t have to put up with these gay shops…”
What do you think? Sly satire or artlessly earnest advert?
“Ho ho ho” or “ha ha ha…?”
Watch it for yourselves below and tell us if you think this is real or satire.
H/t: LGBTQ Nation
Bob LaBlah
Not only cute but a thoughtful way to promote the store. I just wish they spoke American english so I didn’t have to listen as “close” to understand what they were saying. As soon as I saw that there were no security gates on the front windows I knew they were not here in America.
cantioy87
This is adorably cheesy. Can’t it be a satire and a real advertisement? (Even if it turns out it wasn’t meant to be a satire in the first place?)
adrianjurado310
GAY PEOPLE GO HERE.
Chris
He reminds me of the (British) QAF character who worked in a similar store.
UUMjeff
I truly hope it is real – and if I lived in the UK I would shop there, along with so many of my gay, straight, transgender, and miscellaneous variations of queer friends.
Yes . . . I really want this to be real.
Please!
GayEGO
When does the next plane leave for the UK?
Ridpathos
It’s a parody of the “Red House” spoof commercial by Rhett and Link on Youtube. https://youtu.be/vnOyMSEWNTs
They really should have picked a more well known video though.