More bad news for Truth Social.
According to a new filing with the Securities and Exchange Commission, Donald Trump‘s Twitter knockoff hasn’t attracted a single paying advertiser and likely won’t have any until at least next year, assuming it’s even still around then.
Meanwhile, the app’s parent company, Trump Media & Technology Group, is bleeding money and “expects to incur significant losses into the foreseeable future.”
In other words, this whole thing is going exactly like just about every other one of the ex-president’s business ventures.
But don’t worry! Trump has a plan!
Elon Musk said he would consider lifting Trump’s permanent Twitter ban should be acquire the blue bird platform for $44 billion later this year. If this happens, Trump says he’ll consider rejoining, but he’ll publish all his posts on Truth Social first then wait six hours before publishing the same content on any other site.
How this is supposed to translate into revenue is anyone’s guess, but CBS News reports:
In the short term, Truth Social appears to be banking on an agreement that could help bolster its user base: It will have a six-hour exclusive window on Trump’s messages, according to the filing. That means even if Twitter lifts its ban on Mr. Trump — which Tesla founder Elon Musk said he will do if he completes his proposed acquisition of the media company — there could be an hours-long lag before his comments appear on the blogging platform or other forums.
More likely what will happen is Trump will post something stupid on Truth Social, someone will take a screenshot of it, and the post will appear on Twitter five seconds later, where everyone will mock it. Kinda like they did last week when he shared a meme declaring himself the “MAGA King.”
BREAKING: Trump is posting “MAGA KING” Memes on Truth Social pic.twitter.com/Z9G4cGsI5L
— Benny Johnson (@bennyjohnson) May 12, 2022
Last week, Devin Nunes, who quit Congress to be CEO of Trump Media and Technology Group, told the Federalist Radio Hour podcast that Twitter was “a waste of time,” describing the site as a “ghost town.”
“Places like Twitter don’t have very many people,” Nunes said. “There’s just not very many real people if you have bot farms, left-wing bot farms, spam accounts, corporate accounts, and then you have a lot of dead accounts.”
Coincidentally, last month, Business Insider reported that Truth Social was “like a conservative ghost town” that was “overrun by bots.” One of those bots was a verified account for Fox News, which resulted in the conservative propaganda network issuing a statement confirming, “We are not on Truth Social.”
Prax07
Trump, all of those closely related to the orange turd, need to just drop dead already. Like, Lord, please just take them already and send their souls to hell where they belong. They’ve punished us all with their presence enough. Just take them already.
xnetminder
Thank you!!! You said what I’ve been thinking, so elegantly and perfect!! ????
Heywood Jablowme
If they have no advertisers at all, that means everyone who ever wanted a Trumpy Bear has finally, already got one.
whereshouldistart
I could advertise there.
I’m starting a new company. I’m taking all the dogshit from my neighbourhood and painting it red white and blue.
Think of the money I’ll make promoting PATRIOT POOP on Troof Social!
Mr. Stadnick
Maybe Planned Parenthood, The Advocate, The NAACP and other liberal groups could offer to advertise for cut rates and blow the little minds of the maga crowd.
Polaro
Why would any competent business touch Trump at this point? Smart money will continue to ignore the next Trump bankrupt company.
ScottOnEarth
trump is a born loser and has no idea how legitimately, legally make any venture profitable. He is the personification of a failure.
Tammy Smith
Trump Needs To Go To Jail ?? Him and His buddy’s that did this to The Capital on January 6th!!! Everyone That knew & Was Involved With This Jan 6th Should not get buy with this!! And no One should Tell Us what to do with Are Body’s ??
michel_banen
And how is this ‘gay news’ ? This site hates Trump but the current president is a demented walking dead corpse that is even worse. Trump was the 1st USA president to NOT start new wars.
inbama
It’s because Trump prevented Ukraine to fully arm and join NATO that Putin was emboldened to attack and put all of Europe at risk.
I guess you could say Trump didn’t start a war – as long as you don’t count his attack on American democracy.
RTG
“Trump was the 1st USA president to NOT start new wars?” Not start NEW (note NEW) wars? Obama? And I could go on and on. Go study American history and then come back. What a typical idiot Trump supporter.
Polaro
Trump stacked the courts and the ramifications are very dangerous for the LGBTQ team. Biden is a far better man than you will ever be. Trump set the stage for the invasion of Ukraine, undermined NATO and the UN. Trump was an unmitigated disaster for the planet. Clear now?
Georgeiv2
Sweetie are you really that stupid or are you just desperate to be noticed ?
Cam
I love it when a deranged troll account comes in spewing B.S. it heard on OAN and thinks that it will convince anyone.
Sweetie, go back to your cult meeting and complain about how Black people in America have it so much easier than you because one time at a store you were told to wear a mask.
Kangol2
Of course the deranged Don the Con supporter completely forgets that Don the Con was linked to a fail coup in Venezuela (remember that?) and later attempted a failed coup against the US!
He also engaged in extensive bombing campaigns across Africa (look it up!), and pushed for an array of wars, against Iran, etc., as his former Defense Secretary, Mark Esper, has now revealed.
And then there’s the WAR he waged against the American people with his absolutely disastrous Covid-19 non-response, lies and incompetence!
cvdixon29
I’d rather have Biden than trump. Anyone is better than trump. I’m done with the republican party. I used to vote primarily republican until 2016! They chose trump and that changed everything and they continue to choose him and look at how they are behaving now! They are stripping women’s right to choose what happens with their own bodies away, they will go after more and more rights next. I may not agree with democrats or like everything they do, but I’d rather have them! I wished trump had never slithered down that escalator that day and announced he was running for president, It ruined this country and the Republican party.
Jim
And the Grifter in Chief said he stay with it.
Watch him jump ship as soon as he’s allowed on Twitter.
maxdadmark
Devin Nunes whining about Twitter? It must cater to cows.
Cam
Except Elon Musk’s Tesla Stock plummeted, and he’s trying to back out of the Twitter deal.
Creamsicle
Totally called that Musk was just screwing with the market. He might have actually wanted Twitter, but nobody actually believes that the company is worth paying more than $40 billion to acquire.
All the noise he’s making about the bot-to-human ratio has been a known issue since before journalists decided that Twitter is worth reporting on. Back in 2012 it was common knowledge that established celebrities, new to twitter, bought their followings so that they skip the awkward phase of only being followed by a couple dozen fans.
Big tech does have a bot problem, but they’ll never admit to it, because that would essentially admit that social media overcharges for ad space relative to its impact. And that’s without even considering ad blockers.
And if it turns out that a lot of big tech was overexaggerating their value. Then there would be a significant economic correction on the horizon and the question of when that may come.
Kangol2
I’m surprised garbage companies don’t provide sponsorship for this garbage app linked garbage person Don the Con!
johncp56
Stay in Mar-A-Lardo fat boy
Creamsicle
Conservative social platforms keep failing and it’s because conservatism CANNOT thrive without someone to dismiss and insult. What are they even going to talk about? The complete lack of a Republican 2020 platform? Reminding each other of Trump’s 2016 greatest hits? Congratulating each other for not having abortions?
It’s only fun for them to be on social platforms if they can “dunk on the libs.” Most of them don’t and won’t discuss good governance and foreign policy, or what conservative politics means in a world where new business and financial tech is already changing the economic and wealth paradigm.
cvdixon29
It will be bankrupt soon enough. No one wants to advertise on it. I’m shocked some “Christian” church doesn’t put ads on it.