WATCH: Man Proposes To Boyfriend Live On QVC

Most people associate QVC with cubic zirconia, D-list celebrity fashion lines or, if you’re a Project Runway: All Stars fan, the current designer accessory wall.

British QVC salesman Will Gowing got quite a surprise over the weekend when his boyfriend asked him to marry him on the air.

Gowing didn’t realize what was happening when a text message popped up on the teleprompter. The other host, Alison Young, asked him to read it. The text was a marriage proposal from Gowing’s boyfriend of over nine years, Steven.

After reading the message out loud, a shocked Gowing said “Yes, of course I will!” before being joined by his brand new fiance, who had been hiding out in the wings of the studio.

Check out the video below.