STYLE COUNCIL

WATCH: Nasty Pig’s Spring/Summer 2013 Video Lookbook Goes To The Dogs

Mambo the pit bull has a dog day afternoon after running away from his owner, played by Matthew Camp, in Nasty Pig‘s spring/summer 2013 video lookbook, “iamNastyPig.”

Directed by rising star @lilinternet, known for his work with Diplo and Azealia Banks, and filmed on the streets of New York, the video features clothing designed by Nasty Pig creative director Frederick Kearney and styled by Frankie Sharp on a number of models and downtown personalities.

“Anything can happen on a hot New York summer day, and we wanted to capture the energy that buzzes through the streets and inspires us to create,” said Nasty Pig CEO David Lauterstein. “Our collection for Spring/Summer 2013 is bold, colorful and adventurous – just like all the crazy New Yorkers we worked with on this lookbook, and our amazing customers.”

Lauterstein and DJ Chad Jack also created the song thumping through Mambo’s mad run, “iamNastyPig,” currently streaming on Soundcloud and coming soon to iTunes.