Commercial zone

Well, this is certainly the most homoerotic lip balm commercial we’ve ever seen. Agreed?

This lip balm commercial from Thailand really knows how to capture one’s attention.

Featuring a teenage boy confronting his male classmate about breaking his sister’s heart, everything looks pulled right out of the High School Angst 101 textbook.

But the twist is revealed when his rival confesses, “I told her… ‘I don’t think of you like that — I prefer your older brother…”

Related: There’s a new honey ad featuring “three bears.” Is this the best commercial ever?

That’s when he smears some KA Lip Care on the other boy’s mouth, saying, “Don’t forget to use it regularly… so you’ll know what my lips feel like.”

What happens next is balm for the soul as well as the lips. Ewww, we didn’t actually end the post that way.