New Store Anchors Queer Center

Whole Foods Goes Gay

Plenty of gays love Whole Foods – and now the mega grocery’s showing it’s love for the gays. The chain will open a 40,000 square foot location to anchor Chicago’s new Center on Halsted: a gay epicenter.

While some companies, such as Wal-Mart and the repentant Kroger, eschew the bent boys and girls, Whole Foods looks forward to being a big name – and humble – advocate. Store manager Tom Marciniak says, “It’s not that big a deal. We’re going to really promote the center. We’ll be one of their greatest marketing vehicles.” A grocery with fruits on the menu? Now that’s fresh.