Big Brother Season 22 contestant Kevin “KC” Campbell recently praised the show for its “representation” and literally nobody knows what the hell he’s talking about.
In last night’s episode, Campbell spoke about his life outside the Big Brother house.
The 40-year-old ad exec revealed that, as a young person, he was often bullied for seeming “too feminine” and praised the show for giving him an opportunity to inspire other “little Kevins” by offering positive representation LGBTQ people.
“It’s okay to be who you are and who you are is uniquely yourself.” Representation is important, and #BBKevin hopes he’s representing the LGBTQ+ community well. A look into tonight’s all-new #BB22 episode. 💙💚💜💛❤️ pic.twitter.com/gMaTXTlBcp
— Big Brother (@CBSBigBrother) September 13, 2020
While Campbell may think the show does a stellar job in representation department, pretty much everyone else disagrees.
— 💋 (@jocastafanpage) September 14, 2020
— The News Intern (@TheNewsIntern1) September 14, 2020
Right!? I said the same thing. There’s a fine line between representation and tokenism.
— Nerd Flames (@RockstarFreddy2) September 14, 2020
Kevin is so annoying. CBS does NOT do a good job of representation. #BB22
— Tahari. (@kevonhari) September 14, 2020
— Groundhog (@FrndlyGroundhog) September 14, 2020
So you preach about representation here but than cast 1 lgbt and 2 black people per season? Okay….
— Tiago Silva 💻 (@Tiagomiguelsil) September 14, 2020
This show represents 97% white people, 2% black people, and 1% gay people #bb22 Kevin what representation r u referring to
— janelle’s bunny (@bb224what) September 14, 2020
Wait since when has Big Brother had representation? Did CBS feed Kevin that line for PR? #BB22
— Camilla (@Camilla_33) September 14, 2020
kevin lying through his teeth talking about big brother has representation 😕 its tokenism if anything #bb22
— malik (@beyawnsatan) September 14, 2020
— 🐆 Jaguar stan acct 🐆 (@theywasstalkin) September 14, 2020
Season 22, in particular, has been heavily criticized for having almost no representation, featuring only one couple of color.
This past June, openly gay Season 15 contestant Andy Herren put out a statement drawing attention to the glaring lack of diversity this season.
“It is important to speak up because Big Brother has always had a problem with minority representation,” Herren said. “There are usually at most two Black houseguests and one gay houseguest and Latino and Asian representation is even worse.”
Herren also noted that “straight white males compromise 12 of the 21 winners of the show, which is so crazy when you really break it down.”
In comparison, Herren said, “Gay houseguests, for example, [they] are never afforded this luxury. There is always just one. They are simply a side character–an obstacle for the straight people to overcome on their way to the finish line.”