Commercial zone

Gay dads go absolutely bananas over son’s haircut in adorbs new Luvs ad

This is almost definitely not the way gay dads should go about getting their children’s hair cut, but it makes for a pretty damn cute ad.

Produced by Luvs Diapers, the spot centers on two highly neurotic, querulous young men trying to micromanage their kid’s new ‘do, to the visible consternation of the poor, put-upon barber. He didn’t sign up for this.

And that’s the sound of One Million Moms furiously firing up her Smith-Corona in the disused basement Enid rents to her.

Related: Incredible new Nike ad celebrates vogue legend Leiomy Maldonado

We would never dream of giving away the shocking twist ending of the ad, but it involves… a bowl.


If this video doesn’t give you what the legendary children call “the feels,” you’re a heartless fiend; a cold-blooded monster and we want nothing to do with from this day onwards.


Get Queerty Daily

Subscribe to Queerty for a daily dose of #entertainment #luvs #marriageequality stories and more


  • Smith David

    Awww so cute. Oh! the baby was cute too;)

  • MacAdvisor

    Wait until the fourth kid, they just have long hair.

  • ProfessorMoriarty

    Adorable. I must admit, though, that I find myself questioning whether this is airing on broadcast TV, or if it is a spec ad or an “internet only” ad. Anyone have the 411?8

  • Kieran

    We finally get a commercial featuring gay Dads, and naturally they’re portrayed as two neurotic dingbats. At least the African American barber is portrayed respectfully though. Adorbs.

  • gjg64

    The barber is the best part……I love the look on his face.

  • Invader7

    Hilarious take on ” NEUROTIC helicopter parents ” !!!

Add your Comment

Please log in to add your comment
Need an account? Register *It's free and easy.