This is almost definitely not the way gay dads should go about getting their children’s hair cut, but it makes for a pretty damn cute ad.
Produced by Luvs Diapers, the spot centers on two highly neurotic, querulous young men trying to micromanage their kid’s new ‘do, to the visible consternation of the poor, put-upon barber. He didn’t sign up for this.
And that’s the sound of One Million Moms furiously firing up her Smith-Corona in the disused basement Enid rents to her.
Related: Incredible new Nike ad celebrates vogue legend Leiomy Maldonado
How about we take this to the next level?
Our newsletter is like a refreshing cocktail (or mocktail) of LGBTQ+ entertainment and pop culture, served up with a side of eye-candy.
We would never dream of giving away the shocking twist ending of the ad, but it involves… a bowl.
Curious?
If this video doesn’t give you what the legendary children call “the feels,” you’re a heartless fiend; a cold-blooded monster and we want nothing to do with from this day onwards.
Watch:
Smith David
Awww so cute. Oh! the baby was cute too;)
MacAdvisor
Wait until the fourth kid, they just have long hair.
ProfessorMoriarty
Adorable. I must admit, though, that I find myself questioning whether this is airing on broadcast TV, or if it is a spec ad or an “internet only” ad. Anyone have the 411?8
Kieran
We finally get a commercial featuring gay Dads, and naturally they’re portrayed as two neurotic dingbats. At least the African American barber is portrayed respectfully though. Adorbs.
gjg64
The barber is the best part……I love the look on his face.
Invader7
Hilarious take on ” NEUROTIC helicopter parents ” !!!