Ruth Institute’s Straights-Only ‘Reel Love Challenge’ Infiltrated By Gay Inc.

The Ruth Institute, the NOM-affiliated group that’s trying to steal the rainbow flag, is inviting heterosexuals to enter its “Reel Love Challenge, where a top prize of $2,000 will be awarded to a couple (or a group of friends, fun!), aged 18-30, who successfully answer the double question “What makes lifelong love possible? Why is it worth the effort?” As you might’ve guessed, just like the Today show’s “Modern Love” contest was originally, this thing is open only to straights; video submissions must show “how lifelong love between one man and one woman is possible.” That didn’t bother the Human Rights Campaign, which decided to enter anyhow, through its NOM Exposed site. ZOMG I bet they have a shot at winning!

According to Ruth Institute’s video below, the barrier to entry is pretty minimal. Film you and your partner doing a project together. Does attending a NOM rally count?

Get Queerty Daily

Subscribe to Queerty for a daily dose of #humanrightscampaign(hrc) #love #nationalorganizationformarriage(nom) stories and more


  • Thomas Marx

    Let me get this straight. This woman is asking people that haven’t even reached 25 to comment on life-long-love? Is she a complete idiot? Why not ask them to comment on the hardship of arthritis or how to design a better walker?

  • divkid


  • divkid



    for the second vid.

  • Steve

    I don’t know… staying in a comitted relation while “We Love Jesus” groups call you garbage and the government doesn’t recognize your union as equal, much less valid or even real… that seems like true love to me.

  • Thomas Marx

    @Steve, couldn’t agree with you more. :-)

  • Jeff K.

    @Steve: Jeff K. likes this comment.

  • Rick H

    WTF is around her neck?!?

  • Natasha

    lol. Love how she explains the “intentional miss-spelling of real”

Comments are closed.