It’s no secret that ads in support of gay marriage, more often than not, lack any actual gay people. The Four 2012, in association with New Leaf Productions, has come out with the first in a four part series that puts a decidedly human and gay face behind the debate for marriage equality. The Marriage for All Families series will profile same-sex couples in each of the four states where marriage equality is on the ballot in November: Maine, Maryland, Minnesota and Washington.
From The Four 2012 website:
Marriage For All Families captures the real experience of same-sex couples, to show that they have the same challenges, responsibilities, and aspirations as other couples. Still, they are strangers in the eyes of the law. That’s why marriage equality is so important: it aligns personality reality with legal reality, as a simple matter of fairness and equality.
The first ad takes us to Maine where we meet lesbian couple Annie and Meredith (together ten years, aka, a third of their lives) fedora-loving straight campaign volunteer Mick, and gay couple Jim and Steve, who are still going strong after more than 37 years – 27 of which were spent in the woods.
While everyone and their gay brother loves a firefighter, nothing sways hearts and minds like old gay couples, partly because old people sell like hotcakes. Betty White will be working years after she’s dead. And the second part of the Marriage for All Families series debuts on October 9.