GQ got dragged on Twitter this week over a misguided tweet about stocky dudes.
It all started when the magazine tweeted this photo about swim trunks designed for guys with “stockier builds”:
— GQ Magazine (@GQMagazine) August 8, 2018
The Merriam-Webster dictionary defines “stocky” as “compact, sturdy, and relatively thick in build”.
It didn’t take long for people to notice that none of the models in the article’s featured image actually fit that definition.
Well done GQ, that picture is a perfect representation of “stocky”
— Glenn Dunks (@glenndunks) August 9, 2018
— Ira (@ira) August 9, 2018
it’s a stock photo Ira! Thus the men depicted are stocky.
— strong femme lead (@MikelleStreet) August 9, 2018
Boys, I give you their depiction of ‘morbid obesity’: pic.twitter.com/xhfQGGeSXK
— Andrew Knight (@mrandrewdknight) August 9, 2018
LET ME SEE THE BEEFY BOYS
— pretty saro (@spindlypete) August 10, 2018
Me, looking for the stockier builds in this photo… pic.twitter.com/V20juvZi23
— Cørebéar (@thealmostbear) August 9, 2018
…That word. I do not think it means what you think it means.
— Nicholas Verso (@NickVerso) August 9, 2018
— Hispanic Pixie Dream Girl (@mathewrodriguez) August 9, 2018
Da fuck is this shit
— jonny (@jonny_is_good) August 9, 2018
— Elonious Munsk (@nogoldenapples) August 9, 2018
After realizing its error, GQ posted a follow up tweet, owning the mistake and saying it had swapped out the image.
We appreciate everyone who rightfully dragged us for the choice of photo here. Our bad. The image has been swapped. https://t.co/RuLNq8OpUB
— GQ Magazine (@GQMagazine) August 9, 2018
Instead of a photo of five musclebound dudes in swim trunks, the new featured image just shows the swimsuits with no actual bodies in them:
Unfortunately, this didn’t seem to appease anyone.
…. to a photo without anyone in it?
— iain ??????????? (@maccoinnich) August 10, 2018
— Matt Porter (@mattyports) August 10, 2018
You’d rather run an image of empty shorts than a model without a six-pack?
— Jakob Vala (@jakobvala) August 10, 2018
Hey @GQMagazine, the men of @GothamRugby love modeling swim suits. We have a variety of wonderful bodies on the team! Maybe we can help fix this photo faux pas? #summer #swimwear pic.twitter.com/qFo2H5RAcW
— David Clarke (@WriterClarke) August 10, 2018
The image has been swapped…for shorts without people. Heaven forbid we see an actual stocky model!
— John Kromer (@kromerjd) August 9, 2018
Better luck next time, GQ.