It all happened so fast.
Earlier today, we reported that Pepsi was facing tremendous backlash over its new commercial, which features Kendall Jenner as a bewigged model who joins a roaming protest passing through the street.
Related: Twitter is outraged over new Pepsi ad featuring Kendall Jenner at a protest
Well, they’ve already pulled the ad that caused all the controversy, and released this statement:
How about we take this to the next level?
Our newsletter is like a refreshing cocktail (or mocktail) of LGBTQ+ entertainment and pop culture, served up with a side of eye-candy.
Pepsi was trying to project a global message of unity, peace and understanding. Clearly, we missed the mark, and we apologize. We did not intend to make light of any serious issue. We are pulling the content and halting any further rollout. We also apologize for putting Kendall Jenner in this position.
Everyone’s mad about that, too.
pepsi really apologized for "putting kendall in this position" like she's not a grown woman who could've realized how wrong the ad was
— farwz (@farwzz) April 5, 2017
this is me at Pepsi's apology. pic.twitter.com/h3qN9JcIuM
— black history heaux (@localblactivist) April 5, 2017
Did Pepsi’s apology for now-pulled Kendall Jenner ad only make things worse? https://t.co/nT8ETk1vIt
— Twitchy Team (@TwitchyTeam) April 5, 2017
@pepsi Apology to Kendall whom was paid a large amount for the ad? pic.twitter.com/TCdfinep53
— Sanni Babatunde (@Tunde_dynasty) April 5, 2017
Not that they weren’t expecting it.
me pulling up and waiting for that @pepsi and @KendallJenner apology: pic.twitter.com/AVSVoQKWJr
— Morgan Jerkins (@MorganJerkins) April 4, 2017
Terrycloth
Kardashians always find a way to make headlines or cause controversy. ..keeps ithe Kardashians name in the ether…Pepsi thought they would have a win win situation. Both would come out on top…bad all the way around ..Pepsi loses..kendall got a big paycheck..typical
ScottOnEarth
Too bad her name is Kendall JENNER. 🙂
Xzamilloh
Kendall and Kylie are Kardashians by proxy… they get the same type headlines their sisters and their brother Khloe
BriBri
Pepsi needs to have balls like Dolce &Gabanna and tell the butt hurts to go to hell.
ScottOnEarth
First-world problems. Americans worry about shit like commercials. SERIOUSLY, people, get some important priorities and spend your time & energy on those.
mhoffman953
I agree. Even though the commercial may be stupid, I don’t see why it had to be pulled from TV and Pepsi had to apologize.
There are many food and beverage commercials that show their products being the answer to everything. Mentos used to do it with their really lame commercials several years ago.
People will complain about everything nowadays and will keep complaining until its removed.
Mo Bro
Man, liberals really hate cops, don’t they?
Brian
How is this about hating cops? It’s a ridiculous commercial — everyone should agree on that.
Have you seen the wig-throwing and lipstick-smearing? It’s absurd. You can’t seriously believe this was done well.
Mo Bro
@Brian:
Well, had she handed the drink to a black lesbian, no one would have blinked.
Hence . . . liberals really hate cops.
Brian
I’m really tired of *official* apologies, *public* announcements, and people *deeply* regretting their actions. It’s all theater. Words mean very little these days.
KaiserVonScheiss
Yep, so evil. They folks at Pepsi should be shot at dawn for offending the special snowflakes.
The stupid thing was even will with all kinds of diversity nonsense, but handing a Pepsi to a cop, that’s evil!
Mo Bro
There likely would’ve been no hullabaloo if the cop had been black, or gay, or a woman, but because it’s a white cop . . . well, haters gonna hate.
iggy6666
Why is she even pitching for Pepsi?!? Kind of a downgrade from previous performers who have represented the brand. Spice girls. Pink. Beyonce. Brittany Spears. They have a skill set.
Xzamilloh
That’s the point…. they have a skill set, so they obviously would cost more. Kendall a pretty girl who had a reality show to thank for her career, so she comes cheaper than a Beyonce or a Britney or a Pink
Neonegro
These people are crying over a silly commercial. That’s the whinny society of today we live in.
DCguy
I love the sane right wing trolls who swell up with rage and then faint if Trump is mentioned mocking other people for getting upset at something.
You really should have thought of something better to say before you sent a fee if your screenames in here.
MediaGuy
Illiterate rant ^.
Mo Bro
@MediaGuy:
Illiterate, illogical, immature, insane . . . dcguy has a penchant for screaming with his fingers.
DCguy
Awwww, poor Mo Bro, but hey, lets give you the floor. Please point out where my “Rant” was incorrect. Do you not come here attacking people who mention Trump, Ivanka, Melania?
Are the right wing Trolls (You and your other screenames) now using the comment theme handed to you two days ago by Fox News of “Ohh, those liberals are always upset about something”?
Uh Oh, hypocrisy. So since I accurately pointed that out please point out exactly where I was wrong. Or you know, you could do what you usually do and post a vague comment with no relevance to the point, or something intended to deflect from the conversation.
Or better yet, have one of your other screenames do it.
iggy6666
So somehow you made a Pepsi commercial about political “trolling”? Who’s the troll again?!?!?
notcisjustmale
Would have been better if string bass guy had shot Jenner some side eye and gone up to kissed the cop.
Jonnybonny
They criticize pepsi for putting out a silly ad and then they criticize them for apologizing. The “never happy junta” strikes again.
phallictomato
I don’t understand what the problem is with this ad… am I missing something?