advertising

This Is How You Sell Essential Grooming Products To Dudes, Apparently

Who has a better sense of humor: The ad execs charged with protecting Gillette’s image, releasing this (official) spoof ad about its razors? Or
Dan Jesperson’s unauthorized Pantene parody with Mantene shampoo?

Jump to 6 Comments

By: JD
On: Jan 21, 2011
Tagged: Beauty, Commercials, dan jesperson, gillette, lols, pantene

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6 Comments

No. 1 · christopher di spirito · Member · 1634 comments
Hot guy but I lost interest when the woman appeared.

When are these advertisers going to get it? They don’t have to put a woman in every ad for guys products? No one is worried about the studs in their ads are queer.

Jan 21, 2011 at 11:22 am · @Reply · Flag
No. 2 · Adam
@christopher di spirito: This ad is for a heterosexual audience. Why would they waste their time having a sexually-ambiguous character market their product? The female approval is always needed at the end for straight male egos.

Jan 21, 2011 at 11:36 am · @Reply · Flag
No. 3 · Jake
Sure, the Mantene ad is funny – but I want to get my hands on “The Sound of Silence” Enigma remix!!

Jan 21, 2011 at 12:07 pm · @Reply · Flag
No. 4 · Black Pegasus
@Adam: Good retort Adam. In the end, what matters to companies most is the bottomline. If they felt having a sexually ambiguous male in ad would translate to more sales, then you better believe we’d be seeing more male model types in Beer ads and Grooming ads.

Jan 21, 2011 at 12:11 pm · @Reply · Flag
No. 5 · Chris
@Jake: Enigma stopped basing their albums around Groegorian chants in the early nineties. Their new stuff is much better.

Jan 22, 2011 at 4:41 am · @Reply · Flag
No. 6 · Randy
I feel like this is kind of a rip-off of Hyperbole and a Half, by the lovely Allie Brosh:

http://hyperboleandahalf.blogs.....again.html

Which was then made into an animated video:

http://www.youtube.com/watch?v=jUjh4DE8FZA

I think hers was funnier.

Jan 23, 2011 at 1:17 pm · @Reply · Flag