Don’t be thrown by the name, “The Farmer Wants A Wife” matches single country folk of all orientations–men seeking men, men seeking women, women seeking women, and everything in between.

The dating service launched in Ireland just last year and has already proven to be a huge success. It may soon be expanding across the U.K.

Related: WATCH: The secret world of gay farmers explored in new documentary

The concept is the brainchild of professional matchmaker Mairead Loughman, who tells Farmers Guardian, “After years of matchmaking I realized the main reason people are single is they do not get to meet new people outside their own social circle.”

“This is particularly relevant to farmers and the wider farming community,” she continues. “Everyone should have someone to love and share their life with and farmers have a lot to offer.”

So how does it work exactly?

It’s sort of like a speed dating event. Rural singles show up for a group dinner, where they are seated at tables of six. Prior to arriving, they are asked a number of questions to help matchmakers figure out where to place them.

Related: PHOTOS: Sexy gay farmer on why he loves being home on the range

Tables are then organized based on sexual orientation, age, occupation, background, interests, etc. The dinner starts. Everyone introduces themselves and the evening flows from there. Should an attendee wish to meet any of his or her fellow daters again, all they need to do is contact matchmakers and they’ll facilitate everything.

“Our events range in age from 20-70,” Loughman says. “To date we have already set up over 2,000 people on dates with hundreds of successful matches.”

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