Morning Goods

These Wolf Packs Will Leave You Love Bitten

VanWolff1Los-Angeles based brand Vanwolff first launched in 2012, founded by award-winning designer Andrew Maxim, and co-founded by former Ford model Mark Waier. Their inaugural Prey Collection didn’t include underwear, but men’s swimwear for Summer 2013 that managed to be sophisticated and tasteful, yet striking enough to leave ’em hungry for more.

The brand’s first three underwear collections were released a year later in 2014: Mackenzie, Timber, and Alex – each named after wolf packs throughout North America. And while each collection appealed to a different man, that man would always be a Vanwolff gentlemen.

Each collection is offered in black, white and grey colorways, as well as brand-exclusive prints hand-drawn by designer Andrew Maxim himself. The Mackenzie Collection is the sportiest of the three, with contrasting piping and an athletic-styled waistband. Its print is also the most casual, like comic strip werewolves meets “Where’s Waldo.” The Timber Collection is for the more classic, if-it-ain’t-broke kind of guy. A minimalist print includes a skull and crossbones, and text reading “huff & puff and I’ll blow you away.”

The Alexander Collection is for the wolf pack’s most fashion-forward member. Made from the same pima cotton blend as the others, the Alexander briefs and trunks are more refined, using some intelligent simplicity to stand as Vanwolff’s most distinctive underwear collection.

The brand’s aesthetic is so tastefully simple, their looks imply confidence — which as we all know, is the most attractive thing around. Whether you look to their underwear or swimwear, rest assured Vanwolff’s stylish bite will leave a mark.

You can see more of Vanwolff and model on The Underwear Expert.

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Photo Credit: Jerrad Matthew Exclusively for The Underwear Expert