Hallmark’s doing a lovely job of celebrating Pride Month: in addition to releasing some cute rainbowy animations, they just put out their first-ever two-dad Father’s Day card.
They’re the work of Kylie Wu, who writes, “I’m so proud to be the artist involved in making the first ever same-sex Hallmark eCard featuring two gay dads. And I’m proud of Hallmark for celebrating people’s differences! It doesn’t matter who’s in it, LOVE makes a family.”
It’s been a long time coming. Hallmark only started offering wedding cards for gay couples in 2008 (!) and was the target of a petition last year. Kristiana Johnson set up a Change.org petition, asking the company to provide Mother’s Day and Father’s Day cards for folks who were raised by LGBT parents.
At the time, Hallmark said they didn’t have any plans to do so (!!) and that if you wanted to send a card to your gay parents, you’d just have to buy a blank card and write it yourself. (!!!)
That was the same year that President Obama invited two gay dads to the White House for a Father’s Day celebration.
But now, finally, Hallmark is getting with the times. They don’t have a physical card just yet; this is online-only. But maybe before the decade is out they’ll get around to updating their messages.
Father’s Day is this Sunday, the 16th, by the way. Don’t let it slip by without at least a call home to dad!