michael-sam-merchandiseThe business of publicly coming out these days must be expensive, because out NFL draft hopeful Michael Sam is officially looking to make a buck off of it.

Sam, who will become the first openly gay athlete to play in the NFL when he is drafted later this year, announced on Twitter last night that he is now selling rainbow-clad merchandise on his website to promote his new brand.

The variety of t-shirts and buttons range in price from $21.99 to a whopping $100, all sporting what are presumably his new slogans, #standwithSam and #Samstrong. Unfortunately, no #Samschlong.

According to TMZ, a portion of the proceeds will benefit at-risk youth in the St. Louis area.

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