Marriage equality opponent Project Marriage Maine has published a nifty little kit instructing churches on how to combat a question seeking to legalize gay marriage on the state’s November ballot. Helping to further their “righteous” campaign is the National Organization for Marriage, which donated $250,000 to PMM on Thursday.

In a letter to “marriage supporters,” chairman Bob Emrich writes:

As pastors and Christian leaders, we know that much more is at stake here than merely winning or losing at theballot box. Marriage between one man and one woman is the foundation of a stable society, and it’s the setting in which God intended children to be raised, to be nurtured and to develop their identity.

Many people mistakenly believe that allowing “same-sex” marriage would not threaten their own traditional marriages. They mistakenly presume that all marriages can simply coexist, including those of the “same-sex”variety. However, the reality is a new, redefined (genderless) version of marriage would be the only legally recognized definition of marriage for anyone in Maine. And experience elsewhere establishes those who do not agree with this redefinition of marriage – whether for moral, religious, personal or any other reason – will soon find themselves facing consequences.

Under this new regime of genderless marriage, the word of God will be considered outright bigotry…

God forbid anyone considers telling an entire class of people they’re not equal based on a simple characteristic bigotry.

According to PMM campaign manager Frank Schubert, the November ballot is particularly important as Maine could be the first state to legalize gay marriage through popular vote. The Maine Legislature had previously legalized it in 2009 but voters overturned the law later that year. Schubert told The Seattle Times, “It is a critical race for the survival of the institution of marriage in this country. It’s a race that the entire nation is looking at and will have an impact far beyond the borders of Maine.”

Citing recent polls, Schubert said the race is close even though prior to NOM’s $250,000 donation gay marriage opponents had raised between $100,000 to $250,000, compared to the paltry $5 million raised by gay marriage supporters.

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