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Entertainment*
SPIRIT DAY

They’ve Got Spirit, Yes They Do! Brands, Companies, Celebs & Teams That Stood Up To Bullying

By Damien Basile October 17, 2013 at 9:10pm · Updated on October 18, 2013

Brands got into the spirit of things for GLAAD’s Spirit Day by showing their support for LGBT youth, to end the bullying that goes on for many. GLAAD created pre-made social media shareable graphics, both on their site and their Facebook page and although they were down earlier in the day (presumably due to all the amazing traffic they received in support), like a good gay, they’re back up again. So get on over there and grab an image to show your spirit.

In addition to sharing pre-made graphics, and statements, brands are crafting their own custom graphics as well as turning their logos purple.

So without further ado here are all the amazing brands showing their support today on Spirit Day:

GLAAD
GLAAD had a ton of specialized content but here were a couple of their more choice moments beyond the custom graphics.

Screen shot 2013-10-17 at 12.25.01 PM

One Love as Macklemore and Ryan Lewis are the official spokesmen for Spirit Day.

Screen shot 2013-10-17 at 12.25.27 PM

Betty White changes her name to Betty Purple for Spirit Day. Love that broad.

 

Social Media
Both Facebook and Twitter are joining in on their specialized channels. We even have our own accounts. Cute!

Facebook
Screen shot 2013-10-17 at 4.24.18 PM

Twitter

Peeps at the @twoffice go purple to support #LGBT youth and to stand up against #bullying. Happy #SpiritDay! pic.twitter.com/t69NeCsd4m

— Twitter Open (@TwitterOpen) October 17, 2013

TV

HBO Screen shot 2013-10-17 at 12.38.51 PM Now if only we can find that rent-controlled classic two overlooking Central Park that Carrie had…

TLC   Screen shot 2013-10-17 at 11.42.06 AM Everyone needs a little TLC, especially LGBT youth.

OWN   Screen shot 2013-10-17 at 11.27.44 AM Her Oprahness is back again to stand up against bullying.

Lifetime   Screen shot 2013-10-17 at 11.28.09 AM With movies like House of Versace we already know that Lifetime is supporting the gays.

LOGO Screen shot 2013-10-17 at 11.40.35 AM   Of course THE gay network participated. We knew they would. 🙂

RuPauls Drag Race

Is your purple as #SICKENING as this? pic.twitter.com/mCSnlCOKNl #SpiritDay — RuPaul’s Drag Race (@RuPaulsDragRace) October 17, 2013

Ru #SLAYS the competition by looking drop dead gorgeous and asking “Is your purple as #SICKENING as this?” No, not it’s not Ru. You killed ’em all.

MTV

We’ve slipped into something a little more…purple? Celebs like @JENNIWOWW @KeshaSuxx + more rep for #SpiritDay! http://t.co/Cizx99nEw2 — MTV (@MTV) October 17, 2013

MTV is no stranger to being gay-friendly, having broken ground ages ago during the first season of The Real World when they introduced Pedro Zamora, an openly gay cast member who had AIDS.

Good Morning America

#SpiritDay is in full effect this morning. Stand up against LGBT bullying with @glaad and wear something purple: pic.twitter.com/tTtkfk19OQ — Good Morning America (@GMA) October 17, 2013

GMA shows their solidarity and stands with resident gay Sam Champion by donning all purple.

CNBC

.@SquawkCNBC is proud in purple for #SpiritDay. #AntiBullying @glaad pic.twitter.com/hU1S9nnKno — CNBC PR (@CNBCPR) October 17, 2013

CNBC and NBC are OUT in full support of Spirit Day. They even have a dedicated Twitter channel to those Out at NBC

Today, @CNBC anchors, reporters & employees behind the scenes wore purple to support @GLAAD #SpiritDay: http://t.co/jH4RSauYPt #prideNBCU — CNBC Newsroom (@CNBCnow) October 17, 2013

CNN    Screen shot 2013-10-17 at 12.00.17 PM “Oh, and there are bubbles.” YES!

Will & Grace Screen shot 2013-10-17 at 11.37.02 AM The show that focused on gay gay gay, brings you so much spirit it’s bleeding rainbows.

Sports

Some sports teams got a bit of a backlash from fans for posting their support for Spirit Day, but overall those homophobic days are numbered. With sports stars like soccer’s Robbie Rodgers, basketball’s Jason Collins, and college football’s Kevin Grayson coming out, the sports world is more than ready for an integrated locker room.

SB Nation   Screen shot 2013-10-17 at 12.39.08 PM Buffalo Sabres

The #Sabres support #SpiritDay. We say no to bullying. pic.twitter.com/gYs6iAz0PZ — Buffalo Sabres (@BuffaloSabres) October 17, 2013

Chicago Fire

Screen shot 2013-10-17 at 11.27.33 AM

White Sox

Screen shot 2013-10-17 at 11.32.53 AM

New Jersey Devils

Screen shot 2013-10-17 at 11.28.47 AM

UFC

Screen shot 2013-10-17 at 11.30.23 AM

Best. Slogan. Ever.

MLB

Screen shot 2013-10-17 at 11.30.12 AM

All the MLB teams had one message in solidarity.

Beauty

Johnson & Johnson

Screen shot 2013-10-17 at 12.32.36 PM

Going beyond pure lip service, Johnson & Johnson and their brands are donating $10 for every $5 that someone donates.

Johnson’s Baby

Screen shot 2013-10-17 at 12.39.20 PM

Aveeno

Screen shot 2013-10-17 at 12.33.06 PM

Radio

Radio has jumped into the conversation, knowing that gays the world over love to dance to their beat. It’s MURDER on the dancefloor.

B96

Go purple now for #spiritday! Turn your profile pic purple & wear purple on 10/17 – TODAY! I AM AGAINST #BULLYING! pic.twitter.com/oQ8kiTxJYG — B96 (@B96Radio) October 17, 2013

Elvis Duran

Screen shot 2013-10-17 at 11.42.23 AM

92.3 NOW

Screen shot 2013-10-17 at 12.01.51 PM

iHeartRadio

Screen shot 2013-10-17 at 11.27.21 AM

Personalities

Even the bold faced names got involved with showing their support. Some were expected, while others, well you’ll see…

Ben Cohen

Screen shot 2013-10-17 at 11.26.23 AM

This giant bear of a man is a known straight Friend of Dorothy and does everything he can to stop bullying with his organization the Standup Foundation. He even has a line of Kiehl’s products which donates money to his charity to support school groups for this cause. Does the ‘it’ in ‘Just Do It’ mean him? Because if so, then, yes. IMPORTANT: Ben reacted to the hatred that the Braves fans were spewing in response to the Braves participating in Spirit Day. This man is a god.

Pauly D  

Screen shot 2013-10-17 at 11.34.26 AM

As he has a lot of gay fans because of his guido charm — and abs — he shows his support with his spiky hair and orange tan.

Alyssa Milano

Screen shot 2013-10-17 at 12.21.20 PM

I mean, she worked closely with Danny Pintauro for YEARS, so of course she’s here for it.

Nancy Sinatra  

Screen shot 2013-10-17 at 12.21.33 PM

Her boots were made for werking and that’s what they’re gonna do! Werk all over you!!

Doctora Ana Maria Polo

Screen shot 2013-10-17 at 11.41.32 AM

No clue who she is but she is giving SERIOUS face. She gives the best drag queen a run for her money!

Screen shot 2013-10-17 at 7.44.30 PM

Plus, she was the only one who customized their Facebook cover photo. Putting in WERK!

Kevin Keller

I’m wearing purple for @glaad #SpiritDay today–are you? Go Purple to support #LGBT youth! http://t.co/rtW1ZyaNPq pic.twitter.com/6itR8l0BaG — Kevin Keller (@KKellerOfficial) October 17, 2013

The only gay cartoon character that matters, Kevin Keller of Archie Comics says it loud and says it proud.

And an honorable mention goes to… Mean Girls

On #SpiritDay we wear #purple! RT @glaad: Going purple for SpiritDay? There’s an app for that! http://t.co/kTB9RpSIBX pic.twitter.com/mex4CuLotP

— Mean Girls Quotes (@MeanGirlsQuotes) October 17, 2013

#NAILEDIT

See what brands got involved in our National Coming Out day roundup.

Damien Basile is a fashion designer, pop culture enthusiast, social media microlebrity, and lover of college football. When he’s not sleeping he’s awake:

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Read More RuPaul's Drag Race

Drag-o-riffic competition between aspiring drag superstars.
Entertainment Ben Cohen Betty White Facebook GLAAD (Gay and Lesbian Alliance Against Defamation) HBO kevin keller Lifetime Logo macklemore and ryan lewis MTV Oprah Winfrey own RuPaul's Drag Race Sam Champion social media Spirit Day Sports Twitter
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4 Comments

  • hyhybt

    I say this every year, but this site really should seriously consider keeping the purple scheme year round. It looks so much better than the usual orange.

    October 17, 2013 at 9:10pm
  • deltabadhand

    Small correction needed above: Pedro was in “The Real World” season 3.

    October 18, 2013 at 6:10am
  • balehead

    GLAAD will make so much money from this “Purplewashing!!” Congratulations!!

    October 18, 2013 at 6:10pm
  • Rockery

    @hyhybt:

    I was just thinking that, I was disappointed when it went back to orange.

    Ben Cohen looks so cute in that picture and RuPaul looks stunning

    October 20, 2013 at 7:10pm

Comments are closed.

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