Fashion house Prada has released a new ad featuring Tom Holland as its new brand spokesperson. In an ironic twist, the commercial shows the actor taking off his Prada wear… which makes us want to buy it more?
According to the Hollywood Reporter, Prada recruited the Spider-Man: No Way Home star to act as the face (and body) of its Spring/Summer 2022 line.
tom holland x prada ?pic.twitter.com/pSMvI2J2Pc
— lidia (@homeccomings) January 14, 2022
Photographer David Sims lent his eye to the campaign, which also features the aforementioned commercial of Holland stripping down. “Dress. To Undress. To Dress. Prada,” the actor, ever-cheerful, says in the video.
Related: Jake Gyllenhaal tells fans he’s marrying Tom Holland
If we looked like him, we’d be cheerful all the time, too. Whatever it says that Prada and Sims think showing Holland removing the advertised brand will somehow drive more customers is a quandary indeed. Then again, do we have to really think that hard?
Watch.
Jim
it doesn’t matter that he has poor fashion sense.
He’s hot clothed or not clothed.
G R
You can’t see much of either the clothes or Holland (he has no lips) so meh to the entire thing. Interesting idea for an ad, but this wasn’t well executed.
Inspector 57
Since when do fashion (or fragrance) ads make any sense or even visually highlight the product?
acpp
Did I miss something? I didn’t see him take off ‘all’ of his clothes.
bsg1967
I like his Peter Parker but he just looks like a skinny 15 year to me now put Chris Hemsworth in an add sliding out of clothes I’m there
CityguyUSA
Doesn’t excite me at all.
nicholassemeniuk
Give me Tom Daley anytime.
SPEEDOSWIMMER
THIRSTY…