2022 is already off to a wild start. First, Marjorie Taylor Greene was permanently banned from Twitter. Now, Matt Damon has been accused of being a digital con artist for trying to sell cryptocurrency to fragile straight men online. What??
Related: Matt Damon says he stopped using anti-gay ‘f-slur’ recently after daughter asked him to stop
The 51-year-old actor leans hard into toxic masculinity in a new commercial for crypto.com. In it, he compares investing in cryptocurrency to things like scaling Mount Everest, exploring outer space, and… kissing girls?
“Fortune favors the brave,” Damon says.
How about we take this to the next level?
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The commercial has been making the rounds in movie theaters for a few weeks now, but it recently hit social media, where it hasn’t been met with a very warm response.
Evidently, people aren’t interested in hearing a guy who didn’t know the word “f*g” was homophobic until just last year talk about how cryptocurrency will lead them into the future.
In case you forgot, last August, Damon confessed in an interview that he used the “f-slur for a homosexual” until just a few months earlier, when his daughter informed him it was offensive.
Related: Matt Damon now says he’s never used the word “f*g” after literally saying he’s used the word “f*g”
“I made a joke, months ago, and got a treatise from my daughter. She left the table. I said, ‘Come on, that’s a joke! I say it in the movie Stuck on You. She went to her room and wrote a very long, beautiful treatise on how that word is dangerous. I said, ‘I retire the f-slur!’ I understood.”
Now, here’s what people are saying about his new crypto commercial…
Woke up to Kevin Sorbo and Matt Damon trending. Hey 2022, there’s still time to bring a different energy….
— Megan “Let it….rain… ???????” Kilpatrick (@thatMeganRN) January 3, 2022
Matt Damon talking about let’s go into the future like didn’t you just stop saying the F word last year ?? https://t.co/njXkfj70FK
— Shelagh Dolan (@ShelaghDolan) January 3, 2022
You may be zoned out during commercials and not have noticed, but there’s an ad with Matt Damon that likens trading cryptocurrency to climbing a mountain and being an astronaut.
— Chris Finke (@SlipperyFox10) January 1, 2022
saddest thing about Matt Damon's macho-baiting crypto pitch where the viewer must ACT NOW or he's a weak pussy is that this is a top 3 classic pitch all financial schemes have used to goad men into forking over their paltry savings. Nothing has changed in 150 years
— Adam H. Johnson (@adamjohnsonNYC) January 3, 2022
It’s weird to remember that there was a period when I really liked Matt Damon
— Lux “Trash Phoenix” Alptraum (@LuxAlptraum) January 3, 2022
It is hilariously telling that the Matt Damon crypto ad depicts all these brave and world-changing events like scaling Everest, discovering continents, the first manned flight, and… kissing a girl.
— Tom and Lorenzo (@tomandlorenzo) January 3, 2022
Getting financial advise from Matt Damon, while reading up on crypto in the dim light of a Gwyneth Paltrow pussy candle.
— The Catfather (@phishermensfoe) January 3, 2022
The most crypto thing ever is the new Matt Damon commercial where they compare themselves to Galileo and Sir Edmund Hillary despite just being a bunch of digital con artists.
— Chris D’Lauro (@CogNerd) January 2, 2022
[matt damon strolls past a spanish galleon] are you going to put your life savings into the pretend computer dog money that you can’t spend or are you a pussy
— Ulysses S. Cocksman (@USCocksman) January 2, 2022
the matt damon crypto commercial makes me want to flush myself down the toilet
— heinie wipe (@molllllusk) January 2, 2022
Matt Damon seems like much less of a dick than Ben Affleck but this crypto commercial narrows the gap significantly.
— Moti Rieber ? (@rebmoti) December 26, 2021
Graham Gremore is the Features Editor and a Staff Writer at Queerty. Follow him on Twitter @grahamgremore.
Fahd
He´ll be doing reverse mortgage commercials in another 10 years. What´s the backstory on how he became the pathetically greedy bad example he is now?
Ronbo
Oh Graham! Rather than creating enemies, just apologize for the false stories you instigated against gay progressive Alex Morse, enabling your favorite conservative to win.
You don’t have to become progressive; but, please apologize. It’s the right thing to do.
Ronbo
Remember the “twitter brains” who attacked Damon for using the f-word as the foundation of his apology for having ever using the word?
They’re back!
Heywood Jablowme
Still at it, huh? You vastly overestimate how many straight voters in rural western Massachusetts read Queerty! As in, like, almost none. At any rate, Alex Morse has taken a new job on the other side of the state, he’s been appointed the Town Manager of Provincetown.
Ronbo
Someone must hold corrupted “journalists” responsible for their repugnant actions. At lease Queerty issued an apology; all the people who actually coordinated the scam got away with it.
We must not let the conservatives spreading misinformation off the hook. They need to show regret and remorse for corrupting politics. I hope any money flowing from the deal imprisons all those involved. Gotta pay taxes – it’s what got both Martha Stewart and Capone.
Donston
There’s too much unknown about cryptocurrency and its future for a rich actor to feel the need to its face. The ad itself is kinda cringe-y and base, but that’s nothing new in the advertising world. I still find it cringe-y that almost every commercial trying to actively appeal to queers are about AIDS pills.
Kangol2
Um, did you miss the various commercials featuring same-sex couples that are hawking cars, orange juice, clothing, discount retailers, yogurt, pain killers, hummus, banking, etc.?
MrMichaelJ
Oh it’s a safe bet he’s had infinitely more up his backside than I have.
Donston
Is “straight-presenting’ guys indulging queer behaviors, real or imagined” all you ever have to contribute or all you care about? Or is this some online persona? I hope the latter.
Jaquelope
@Mr.MichaelJ and @Donston : Have you, or any of us, forgotten all the stories about Matt and Ben (Affleck) that went around after the success of their movie they co-wrote and acted in? I’m sure there was more truth than fiction to those stories, and they may even be continuing to hookup on the DL. As actors, the face shown to the public is often diametrically opposed to their private life, and beards have been a thing in Hollywood since Hollywood was founded.
Fname Optional Lname
I just don’t see it. The rumors about him and Ben also made no sense. What proof is there or is it just teenage gay gossip? Their actions and words only expose them for who they truly are – toxic masculine hetero narcissist homophobes!
Jim
People who take financial advise from a celebrity get what they deserve.
SamB
Cheesy commercial but why is everyone getting bent out of shape? This is newsworthy?
Brian
Putting aside for a moment whether this is toxic masculinity, it’s definitely god-awful nonsense. Climbing the tallest mountain on the planet takes training, athleticism, skill, equipment, planning, permits, guides, and sometimes multiple attempts.
This commercial reminds me of the way Jeff Bezos was just awarded the exact same NASA astronaut medal as the engineers and pilots who went to the Moon. Rich people really think that they’re equals, and we give them that. Everyone involved in the making of this commercial should be embarrassed.
tjack47
I kept reading to see if there was anything I care about in this article. Unfortunately, no. I really don’t care what he does for money. The word f*g bothered me as a child and adolescent. That’s who suffers over it. Now that I’m an adult for years and have thicker skin, it usually makes me laugh at the dumbass who utilizes it.
dre23222
I do like Matt as an actor and I think he’s cute. Now far as this commercial, I am not putting too much into it. Yes it’s cheesy and may be stupid but the best thing to do is just look away and ignore it.
ciasteczek
I really wonder how big of an ass you need to be to go after one of the nicest people in hollywood. Dear woke snowflakes did you really run out off people to cancel?
Thad
Dear Lord, crypto.com now has naming rights to the basketball/hockey arena in Los Angeles. You know, the one with three levels of luxury boxes. Someone’s making real money.
powersthatbe
#majorcringe
dario717
I just really have more going on than to have time to bother to care what crypto currency is doing with its ads.
barryaksarben
Does ANYONE really think Matt or en has the imagination or the intel to even attempt to indulge in ga sexual play even with their best friend? No they are just too THICK. IT would probably complete both of them in ways they can never imagine but it will and never did happen as they are COWARDS. Period.
bsg1967
Guy had been sus for decades from Weinstein to saying diversity dosent matter behind the camera to a young black director, just somthing dodgy about him and his pal Ben and it ain’t swapping spit