Cash Baker is, er, was one of TikTok’s biggest rising stars, with 16.4 million followers and counting. That is until earlier this month when he posted several videos bashing LGBTQ people and non-Christians for no apparent reason. Then he saw his viewership plummet… by 80%.

The 17-year-old says he’s lost “thousands and thousands” of followers after an August 5 video he posted in which he said that, as a Christian, he simply cannot support LGBTQ people.

“Me being a Christian, can I support the LGBT community? No, I cannot,” Baker denounced. “So am I behind the LGBT community? Do I promote it? Do I encourage it? Absolutely not.”

Then he offered up this defense, “But guys, you gotta understand. Everybody gets that so confused with us saying that we hate LGBTQ people and all that. But guys, no, that is completely, completely wrong.”

“Guys, in the Bible it says that one sin is as equal as all sin, and it says man should be with woman and woman should be with man,” he added. “So therefore, guys, yes, it is a sin in the Bible. But guys, everyone sins. I sin all the time. That does not mean I love you any less or look at you any different.”

In another video, Baker suggested that Christianity was the only true religion and followers of Islam, Hinduism, and Judaism all worship “false Gods.”

Baker later deleted the videos after his friends warned him they might cost him endorsement deals. Then he posted a series of follow-ups trying to explain why he’s not a bigot and why he loves everyone and why people should forgive him, but by then the damage was done.

Baker’s TikTok viewership took a nosedive, going from an average of 1 million views per video to roughly 200,000 views per video.

And as for any endorsement deals, Baker said in a recent video, “Brand deals probably won’t want to work with me as much because I’m preaching the gospel and I’m too problematic.”

“I know it’s going to make a lot of people hate me for preaching the gospel. But guys, I’m just trying to preach the truth and what the Bible says, guys,” he added. “I only do all this because I love you guys.”

Unfortunately for Cash, the feeling is no longer reciprocated.

Related: Obnoxious YouTuber Jake Paul’s very bad year just got much, much worse

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