After news broke yesterday that Stephen Ross, the real estate developer who holds the majority stake in Equinox Fitness Clubs, is a major Trump supporter, a campaign encouraging Equinox members, and those of its subsidiaries like PURE Yoga, Blink Fitness and SoulCylce, to cancel their memberships went viral.
Ross, who has an estimated net worth of more than $7 billion, will be hosting a $250,000 per person fundraiser for Trump’s reelection campaign in Southhampton.
In response, Equinox rushed out a statement saying it has nothing to do with the fundraiser and claims no company profits will be used to pay for it. It also refers to Ross as a “passive investor” who isn’t involved in the day-to-day operations of the gym.
— Equinox (@Equinox) August 7, 2019
Naturally, Gay Twitter has had a lot to say about the matter…
How about we take this to the next level?
Our newsletter is like a refreshing cocktail (or mocktail) of LGBTQ+ entertainment and pop culture, served up with a side of eye-candy.
Gays on their way to cancel their #Equinox membership. pic.twitter.com/N9LRJ6a5ob
— ?eyes? (@blueink06) August 7, 2019
The gays will single handily bankrupt Equinox https://t.co/lrTdy6pgoZ
— JF (@AleJ0se) August 8, 2019
gays when they found out they can’t work out at equinox anymore pic.twitter.com/tzppOyILp7
— conner (@connerrm) August 8, 2019
point: gays, it's hard to get out of your equinox membership contract unless you're injured/pregnant/moving
counterpoint: gays, if you fuck in a steamroom and are caught, equinox bans you for life
anyway, if you want me to help u get banned my DMs are open.
— alex (@alex_abads) August 7, 2019
me following the equinox gay twitter drama while not having stepped foot inside a fitness facility in 6 months. pic.twitter.com/C3VIOg4Xoa
— micah (@mbbnc) August 8, 2019
all you hot equinox gays with extra cash in your pocket suddenly can buy me a drink this weekend
— J O E R O Y (@TheJoeRoy) August 8, 2019
https://twitter.com/duhcole/status/1159148727405305857
How many of the gays who have Coachella pics on their insta feed right now also are posting about canceling their equinox membership? Just curious.
— Eliel Cruz (@elielcruz) August 8, 2019
https://twitter.com/chardonnaygay/status/1159264907562553344
There is a less than ZERO percent chance all the gays canceling #Equinox stay canceled once they see the inside of a Planet Fitness
— Pat (@BarstoolPAT) August 7, 2019
white gays checking if the Equinox controversy died down to avoid cancelling their memberships. pic.twitter.com/TuHVj4u7pl
— José (@josecanyousee) August 8, 2019
https://twitter.com/ercthms/status/1159177152144773120
https://twitter.com/LahartJack/status/1159129463378067456
This #Equinox debacle is the fitness gays’ version of using the college admissions scandal to remind people you went to Harvard
— richard morris c*nt (@najpie) August 7, 2019
Gays doing Zumba classes in their apartment after cancelling their Equinox memberships pic.twitter.com/7wuipbJ644
— Sam Stryker (@sbstryker) August 7, 2019
The one upside of this Equinox debacle is that I now know which of you gays has money ?
— Justin Randall (@imjustinrandall) August 7, 2019
https://twitter.com/JohnnySibilly/status/1159200797004931072
https://twitter.com/kevinpokeeffe/status/1159146540826390528
Related: Eek! The owner of Equinox fitness is hosting a Trump Fundraiser
Don't forget to share:
Chrisk
You still have a sizable population of gay men that goes to Shit fil ley and attends Coachella though. Probably many of the same ones that attend Equinox.
Cam
Bad excuse, the claim that no company profits will be used for the fundraiser? A lie, the owner makes his money off the company profits, and that money will be used to support Trump.
Time to cancel memberships at Soulcycle, Equinox etc…
truthseeker
@Cam
LOL You don’t even have a membership at those gyms. I can picture you crying as you wrote all of that
Also, it’s hilarious if any people actually cancel their gym membership over this as if it’s “helping the world” when they could actually give that money to charity instead. No, cancelling your gym membership will show ’em
Cam
@truthseeker
Awwww, precious, you tried to deflect off the actual topic. Which is, the owner of Equinox and Soulcycle is supporting a racist and bigoted politician and people should boycott his businesses.
The fact you tried to deflect shows you can’t defend the actual point. How embarrassing for you.
Wicked Dickie
That Twitter user, Alex and his tweet sums up the gay population usage at Equinox. They’re not bankrupting anything.
Kangol2
Andy Cohen was on TV last night criticizing Ross and Equinox, but then admitted he wasn’t boycotting or quitting it, I think. Andy, that’s a major #FAIL!
Cam
Andy also broke the boycott against Dolce and Gabbana because they gave him a free outfit to wear for the Met Gala.
Cohen is fine with being gay when it brings him some attention or an audience, but whenever it could possibly inconvenience him he will throw LGBTQs under the buss in a second.
Catholicslutbox
of course he wont. he goes there to try to recognized by vapid gays and try to convince them into plucking his tired ass.
Paco
Doesn’t Equinox charge something like $200 per month? That’s a lot of money for gay gym members to be handing over to a major Trump campaign donor. Unless only gay republicans belong to Equinox. I wouldn’t be able to pay my gym dues without thinking of them as a Trump campaign donation.
Aires the Ram
As I wrote on another thread regarding Equinox: “We all spend our money locally, with the exception of mortgages and credit cards. Boycotts are stupid, and only hurt the working people anyhow. For Christ’s sake, we all put gasoline in our cars, do you know the politics of the boards of directors of Exxon-Mobil, Shell, et. al., plus the hundreds of gasoline distributors that actually deliver the gasoline to your gas station, and do you know the politics of the owners/franchisee’s of the places where you actually pump your gas? Fast Answer: NO YOU DON’T
Do you know the politics of the owners/boards of directors of the grocery store you frequent? Fast Answer: NO YOU DON’T.
Just because you hear that so-and-so who owns business such-and-such, voted for Trump, isn’t grounds to get your panties in a bunch and start this boycott bul&*sh*&i&t.
Just because someone is successful in business and makes a lot of money, doesn’t mean they are an evil person, as so many of you suggest. There’s always somebody who has more money and more success than YOU DO, there’s always somebody who’s better looking, what the hell kind of twisted “logic” is in your minds to deem them EVIL, when all they are is upscale from you???
The bottom line of this entire discussion is that your candidate LOST THE 2016 ELECTION, and you don’t like who WON. Tough sh*i%t. Pull your pants up like a big boy and get out there and enjoy the short amount of years we’re given on this planet. I couldn’t stand Obama, all 8 years of it, but I didn’t hang my head low and whine and cry, because in spite of the fact that I couldn’t stand him, my life was pretty damn good anyway, because I (read: ME), made sure of it. A little bit of that medicine would go a whole long way today.